Google Bowling For Dollars: An Ethical Problem
I couldn't agree with this post more. True SEOs don't need to keep secrets or engage in questionable practices. There are enough legitimate SEO techniques that one doesn't need to do such things. But this really irks me. The original article appeared on Forbes' website two days ago. What's worse, Forbes seems to be endorsing his unethical practices: If your online business, like thousands of others on the Web, relies on Google searches for traffic, then Brendon Scott is a good person to have on your side. That's a problem. When a well-respected news source such as Forbes endorses unethical practices they give such practices power. When unethical practices get enough power then you get an onslaught of high profile people and companies engaging CLICK HERE TO READ MORE...
Social Media Marketing And The Valuable Doors It Can Open For You
Found an excellent article on social media marketing. You've got to read this. I'm not going to recount the whole article, but I do have a few useful comments. A key concept to social marketing is that it is not designed to immediately provide business but instead it provides the visibility your brand needs to ultimately convert fans into buyers. I often get clients saying “I don’t think being on MySpace will sell anything”. The truth is that often they are correct. Having a commercial presence on MySpace that provides great content and interesting free tools (aka. widgets) serves to raise the awareness of your brand so that users remember your service for later and/or provides you with a podium to share the benefits of CLICK HERE TO READ MORE...
One More Thing About Google Universal (And Paris Hilton)
On the Paris Hilton SERP (you know, the one with the bunny suit pic), just above the sexy photos on the blue bar where the number of results returned is shown, you'll see four links Web Images News Video Those are the Google verticals from which the results for Google Universal are retrieved. If you click on any one of those links then you'll get the results just for that vertical. In other words, if you really like looking at Paris Hilton photo images then you can click on "Images" and see all you want. By the same token, you can click on "Videos" and watch the moving pictures. Want to catch up on the latest news? So I clicked on News (no, seriously, I did - right after CLICK HERE TO READ MORE...
Google Universal Might Change SEO, But Not Much
It seems that everyone is talking about Universal Search now. How will it change SEO? What will I as a webmaster have to do differently? Yada yada yada Same ol' same ol' ... Well, let me ease a few of your worries. Google's Universal Search, if it catches on, won't change SEO too much. It will change it really from one perspective and it's not really a change. And, by the way, I expect the other major search engines (I don't need to name drop do I?) will follow. But keep in mind that Google is just testing its Universal Search. It remains to be seen that searchers will like it and want to keep it. A really interesting scenario would be if Google ditches it based CLICK HERE TO READ MORE...
How To Find An SEO-Friendly Website Template
If you are planning to build your website with a template you'll have to make sure you get the right kind of template. Some templates may look pretty but are sorry SEO templates and will hurt you in the search engines. One such template is the CGI plug-in type. It's written in PHP, but the title of the document is taken from a CGI plug-in. Beside the security issues associated with this template, all the pages share the same title, description, and keyword meta tags. That's bad for SEO. Ideally, your template should include separate meta tags for every page on the website. If your website has just one title, description, and meta tag then you will not be able to customize each page's content for CLICK HERE TO READ MORE...
How To Ensure You Never Get Link Love
Wonderful! I was going to post on things to keep in mind while performing social media marketing. I was going to copy and paste a few comments from another blog that had addressed that very topic. Then I was going to link to it (you know, it's always nice to give attribution!). Well, something came up and instead and I'm going to tell you the one thing you should NEVER do. I went to copy and paste and I couldn't. The blog owner had inserted some security code that prevents people from copying his content. How stupid is that? Well, he won't get a link from me. The funny thing is he has the AddThis bar at the end of his post AND is giving great advice on CLICK HERE TO READ MORE...
Top 11 Reasons To Hire A Professional SEO
I didn't come up with this list, but I should have. It's one of those things you see and say, "Well, 'I wish I'd thought of that." Truth is, this list makes a lot of sense. 10 reasons to hire an SEO company: Search Engine Optimization Takes Time, Effort, & Dedication SEO Tools, SEO Strategy, & SEO Experience Goes a Long Way Search Engine Optimization Is Not Easy SEO Services Do Not Have to be Very Expensive Search Engine Optimization Can Take Your Website to New Heights Professional & Experienced SEO Services Can Be the Difference Between You and Your Competitors Search Engine Optimization Gets You the Best Bang for Your Buck SEO Services Can Help Increase Business Sales Drastically Professional Search Engine Optimization Can Increase Your Search Ranking in a Shorter Time Period Treat CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
