Will Ask.com’s Privacy Policy Give It An Edge Over Google?

Writing by Nick Stamoulis Tweet

(Source) Ask.com announced Friday that it will allow search users to control how and whether their searches are recorded, marking the first time a major search company has modified their data retention policy to make it user controllable.

This will prove to be a good move for Ask. In this day and age of snoop-and- let-snoop, privacy advocates will welcome a search engines who doesn’t spy on their behavior. As long as governments allow such privacy I think you’ll see Ask.com’s user base grow. You may even see Google’s shrink a little. If Ask can prove that it returns more accurate results than Google then you’ll likely see the fourth largest search engine take a little search share away from Google. But it will be a long time before Google is toppled of its hill. Nevertheless, this is a good start. Isn’t it?