PR Update? The SEO Community Is Expecting
Writing by Nick Stamoulis on Tuesday, 21 of August , 2007 at 11:31 am
SEOs all over the Internet are jittery with anticipation. Everyone is expecting a PageRank update soon. Why?
(Source) As of August 21st, there has not been a PR update for 1049 days.
Historically, Google doesn’t go this long without updating its PR visibility. What I mean by that is the updates are continuous. You can read Matt Cutts’ post on that topic here. What gets the SEO community excited is when Google decides to make its updates public - which is not continuous. To make the data public requires an export from Google’s crawler technologies into its reporting infrastructure.
When this happens we usually see rises and falls in PR among our websites so that’s what everyone is waiting for. We’re looking to see when Google performs its data export so that we can see where we stand. Meanwhile, I found an interesting website that reports all of the PR10 websites on the web. This could be useful information.
Observations From Behind the PR Cloud
I notice some interesting items when I look at this page. First, Google stores only has 58 back links, but it’s a PR10. How does that happen? The second thing I notice is that Blogger, Yahoo, and MSN all dropped to PR9 when Google performed its last update. I wouldn’t be too concerned about this. PRs typically move up and down over the life of a website, but as PRs for a particular website climb higher such fluctuations should happen less often.
Blogger’s fall from PR10 is understandable. It’s possible that Google dropping a lot of spam sites from Blogger.com had an effect on its overall PR and maybe that’s why it fell to a PR9. Until Google figures out a way to control the splogs that will likely continue to happen.
MSN has been having issues this past year. No longer reporting its back links due to some data mining issues, MSN has lost some back links, probably from SEO sites like MarketLeap that report all the search engines’ link popularity. Until MSN corrects that problem it will likely stay at a PR9.
Yahoo is the one I don’t understand. While Google back links for ERCIM and energy.gov fell and Yahoo’s stayed the same, the two former sites remained at a PR10 while Yahoo fell to a PR9. I’m not sure why that would be the case. If anyone has any insight into that, I’d be interested in hearing from you.
One thing does remain clear, however. We are due an update soon. Your SEO may not be telling you, but he is getting antsy. I am too.
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Category: Search Engines
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Comment by Shaun Carter
Made Wednesday, 22 of August , 2007 at 12:39 am
I am getting quite antsy for a PR update as well. My page seems to rank quite well, and very quickly for keywords I target, but it hasn’t benefited from a PR update since I started it this summer. Which hurts the revenue I can generate from sources that weigh PR in their pricing models.
Comment by Jalaj P. Jha
Made Wednesday, 22 of August , 2007 at 4:03 am
Looks like non-update of PR for long has had affected your source badly… The actual number of days since last update is 114 days (as of Aug 22) source: another page from same site http://www.seocompany.ca/pagerank/page-rank-update-list.html
Comment by namecritic
Made Wednesday, 22 of August , 2007 at 7:01 am
Ok, lets start a pool.
I say the update will occur or begin occuring in 2 days, August 24th. 
Comment by Jalaj P. Jha
Made Thursday, 23 of August , 2007 at 5:24 am
Hey!, The source page that this post is based upon is a very old one with no mention of the year. Author seems to have forgotten about the dynamic “days since” calculator applied on the page. These four pages on same site all show different “days since” (with first one updated and correct)
http://www.seocompany.ca/pagerank/page-rank-update-list.html
http://www.seocompany.ca/pagerank/page-rank-10-sites.php
http://www.seocompany.ca/pagerank/pr-10-pages.php
http://www.seocompany.ca/pagerank/pr/real-page-rank.php
Comment by Michael Persson
Made Thursday, 23 of August , 2007 at 5:35 am
PR (PageRank) is just a google tool that in reality does not help SEO as much as it is thought to. I have many pages that has no PR but ranks incredible good in google for its keywords.
I think its manic to focus on PR when SEO is not even in need of it.
For me PR is maybe a selling argument but it has not really anything to do with Ranking abilities.
Comment by Nick Stamoulis
Made Thursday, 23 of August , 2007 at 8:53 am
Thanks Jalaj for pointing out my errors. When I copied that section of the paragraph I didn’t give it a second thought. I had been all over that website and didn’t double check the page I was on so in my haste I copied the wrong segment and didn’t think twice. Careless mistake.
You’re right, though. The first link you provide is the correct page and the one I should have taken my information from as it is the latest information. I still stand by my original premise. We’re due an update soon.
Comment by Nick Stamoulis
Made Thursday, 23 of August , 2007 at 8:54 am
And kudos to Michael for pointing out that PR is merely an academic measure. It bears no significance to SEO and pages can achieve high rankings for their keywords without having any PR whatsoever. The PageRank is simply a measure for a site’s credibility as higher PR sites have typically been around longer.
Comment by Adam Thompson
Made Thursday, 23 of August , 2007 at 7:39 pm
1049 days…bah. It was just a few months ago… 
Comment by namecritic
Made Friday, 24 of August , 2007 at 7:34 am
But waiting for PR is so much fun, who cares if it really matters or not? LOL
No takers on the pool? If no update today, I missed the mark.
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