Google - King of Communications?

Writing by Nick Stamoulis on Friday, 21 of September , 2007 at 4:48 pm

(Source) Google’s plans to build its own data network are now rumored to include communications cable under the Pacific Ocean.

The project to lay cable, called “Unity,” would involve several other telecommunications companies who would aim to have it operational by 2009.

What are the implications of Google’s desire to build trans-Pacific cable? Let’s count ‘em:

1. Could be the first major communications company to deliver high-speed cable access to the Internet
2. Google would then be classified as a communications company and could branch out into other services - cable-delivered TV, telecommunications, etc.
3. Google could charge premium services to transnational corporations for faster speed Internet access - this effectively would end the debate over net neutrality
4. The gap between the search engines would widen
5. Google could very well be the company that draws nations together in peace, and to shun war
6. Such a move would give Google a leg up in Asian markets and leverage to beat out competition on other shores
7. The search giant would have greater flexibility in choosing strategic partners, and more to offer them

This no doubt is not the full list to Google and Google is likely not the only winner should this happen. Geopolitically, it could mean some Asian companies such as China and India could rise higher in economic (and military) prominence. It would also mean that Asian countries could be more competitive in the international marketplace and have more to offer potential customers all over the world. For the first time in history, there might actually be free markets - they would just exist online.

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