SEO Services That Are Effective And Affordable
When it comes to e-commerce you need to select your SEO firm very carefully. There is perhaps no service more important to the success of your company online than SEO. Brick Marketing makes SEO simple and effective through a methodical process that is proven and continues to bring results for our clients. Some of the SEO services we offer include: SEO Strategy Keyword Research Meta Tag Copywriting Content SEO Recommendations Link Building Strategy We will communicate with you every step of the way to ensure that you get the best possible SEO for your business. Whether you have an Internet-only business or you have a brick-and-mortar business that you are moving online, we will do everything we can do to ensure that your SEO is the most effective that it CLICK HERE TO READ MORE...
Website Copywriting Is About Trigger Words
In your website copywriting, are you using emotional trigger words? This is the one thing that I see more often on website copy - copywriters not using the trigger words. Trigger words are words that trigger an emotional response. You want that response to be an appropriate response for your product or service - one that inspires action. It doesn’t necessarily have to mean a positive response. Trigger words could be words that provoke fear, love, greed, self-confidence, lust … and it must be appropriate to your product or service. In other words, if your website is about food then you want people to get hungry, not greedy for money. Website copywriting is all about getting people to respond. End your website copy with a call to CLICK HERE TO READ MORE...
Site Search: The Analytics Tool That Improves Your Website’s SEO
One great tool you can use to improve your SEO and the user experience on your website is called Site Search. Google Analytics allows you to track what your users are searching for. You can see what pages they are on when they search and where they end up. Then you use the information you gather from the analytics tool to improve the SEO of your website and the experience of your users based on what they've searched for on your site. Site Search is easy to set up, but there is a free and a paid version. Which you use is up to you, but I'd definitely put it on your website, especially if you have a website that has a lot of pages on CLICK HERE TO READ MORE...
New Google Experiment Allows Users To Vote
I found this on TechCrunch today. If you saw this one coming, give yourself a very large prize. Google is experimenting with Digg style voting features on search results that allow users to vote up or bury search results they see. This is actually a good idea, but I could find no record, either at TechCrunch, on Google's own website, or at Marketing Pilgrim, which also ran a story on the topic, of how to sign up for this experiment. I like Google Labs because you can test out new features that Google is experimenting with. One feature I really like is the Google Suggest feature, which provides keyword suggestions when you start typing keywords into the Google search box. That's CLICK HERE TO READ MORE...
Will PDF Become More Popular?
(Source) Yahoo has managed to score a significant win by beating ad competitors like Google and Microsoft to the opportunity to mine the PDF space for advertising revenue. Adobe and Yahoo announced the new program for delivering dynamic contextual ads in PDFs this morning. This is good news for advertisers and e-book publishers. It has been recognized for awhile now that the PDF format is more conducive to publishing e-books because it is a format that has the widest compatibility since mobile phone users can read books in PDF, but generally do not have web browsers. If this takes off then we'll likely see more PDF e-books getting published and advertisers flocking to get their ads published in them. The only drawback to CLICK HERE TO READ MORE...
Semantic Search: The Race On, But Is It Nearing The Finish Line?
Several companies have been promising us better search for a long time now. Some of them have succeeded. Others just keep trying. One company that is racing to improve its search is Yahoo!. So how does the search engine hope to improve search for its users? Here's what Mashable says: In an effort to stand out (and then beat) Google, Yahoo may soon be rolling out a structured search for particular keywords, which would give a more informative set of results than just links to websites containing relevant information. But what does this mean? According to Mashable's blog post on the topic, Yahoo! is attempting some version of semantic search. Other search engines have tried this before and some of them have succeeded in one CLICK HERE TO READ MORE...
Yahoo! Stiffs Its Small Business Customers On Cyber Monday
Yahoo Merchants Solutions had an off day two days ago on Cyber Monday. They lost revenue, many of their customers lost revenue, and they likely will lose many of their customers. The comments and feedback on Yahoo!s blog were not friendly pats on the back. One customer had this to say: “Just telling us the time line of what happened isn’t very useful. We already know that as we watched it happen and suffered the lost business because of it. If you want to gain back the confidence of your customer base you ought to be more specific about what happened, why it happened, and what you are doing to assure us that it won’t happen again. ” That's just plain old-fashioned bad business. If Yahoo! CLICK HERE TO READ MORE...



