Aaron Wall Offers Free E-book On SEO For Bloggers
Just when you thought Aaron Wall couldn't get any more remarkable, he goes and does the unexpectedly ridicumarkable. His free SEO book for bloggers is so short you can read it all in one setting and he's giving it away because, as he says, "SEO for a blog is different than SEO for most other websites, largely because of the social elements baked into blogging technology." The free book covers everything from blog hosting and keyword research to advertising and promotion, which makes it a great book to download. Here's a free tip from Aaron's new book: Don't set your blog up as a subdomain on a free host. I totally agree with that. The book is chock full of great advice for CLICK HERE TO READ MORE...
Matt Cutts On Your SERP Snippet
This video of Matt Cutts appeared on the Google Webmaster Central Blog this morning. Matt shares his insights into how Google displays the description, which he calls a "snippet," of your website in the Google SERPs. This is very interesting the way he explains it. I think what you can glean from this video is how you can write your own snippet (description) or determine what your snippet will say by the way you write your website content. CLICK HERE TO READ MORE...
Use Separate Optimized Landing Pages To Reach Different Markets
If you are selling products that might appeal to more than one target market you can build a landing page for each target market and optimize each landing page around a specific keyword. For instance, let's suppose you are a work-at-home mom who knits bobby socks by hand and sells them on her website - bobbysocks dot com. Perhaps you want to bring back the bobby sock as a fashion trend and you make bobby socks for different markets. Here are your identified target markets for your hand-knitted bobby socks: Young girls who like to look cute (we're talking kiddie age here) Teen age girls who like to feel "classic" Grandmothers who wore bobby socks "back in the day" And the mothers to the teens and daughters to the GMs CLICK HERE TO READ MORE...
A Useful List Of Pre-SEO Questions To Ask
This is perhaps the most comprehensive list of questions to ask before getting started optimizing a website that I've seen. Kalena Jordan asks all the right questions and seems to get right to the meat and heart of a job before she ever starts on it. I highly recommend this list as a checklist. I would just add one more question: What search engine marketing is the site owner currently engaged in? You want to make sure that your search engine optimization efforts are compatible with other marketing and advertising initiatives of the company. Otherwise, you might screw something up. It would be a shame to re-optimize a landing page, for instance, only to find that the pay per click ads pointing to it are optimized CLICK HERE TO READ MORE...
Lists: The Pros And Cons Of Inbound Link Building With Lists
Yesterday I posted a list of ways you can encourage inbound links to your website. It seems that lists are popular. Everyone is doing it and if they're not, they want to. But how do you go about creating a long list of 100 or 1,000 top _____________? Fill in the blank. Well, for starters, you need to identify what it is you want to create a list on. Don't do something that other people have done. Be different. It is OK to take a list that has already been done and modify it into something else. Obviously, then, the first step is to do some research in your niche to see what kinds of lists other people have put together. After you've created a CLICK HERE TO READ MORE...
SEOJs 11 Most Commented On Blog Posts
After 410 posts on Search Engine Optimization Journal, I thought I'd go back and take a look at some of my most commented on blog posts. I wanted to put together a top 10 list of blog posts that have attracted the most comments. I started off counting blog posts that had at least 4 comments. After surpassing 15 popular blog posts I dropped those with only 4 comments and started focusing on posts with at least 5 comments. Again, I went over 20 posts and ended up dropping all the 5. Below are the top 11 blog posts - those SEOJ blog posts with 6 or more comments. Blog Comments Make For Some Good SEO CLICK HERE TO READ MORE...
Link Baiting: Top 10 Ways To Attract Links
Inspired by Mashable's new troll contest, I came up with 10 ways to encourage link baiting. If you really want people to link to you, try one of these time-tested methods of encouraging people to link to your blog or website: Run a stupid contest like Mashable's troll contest Make a top 10 list Create a list of top 100 websites in some category and encourage people to nominate candidates Start an argument with someone else like Aaron Wall did Take a poll Bash Bush Bash Google Make a funny video and post it to your website or blog Ask a serious question on your blog and ask people to respond Make an outlandish claim that you can't back up with supporting data and trackback it to 100 blogs within your CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
