SEO Content, Does it Really Work?

Writing by Nick Stamoulis on Wednesday, 19 of December , 2007 at 2:45 pm

SEO content not only works, it works wonders. Recently, I had the pleasure to be involved in a massive writing project for a swimming pool cleaning products company. They had been around a while and had a pretty big network marketing presence, but had never really done the Internet thing. That being said, when it did come time for them to jump into the web marketing, they did it right. It was a big budget project, they had already chosen their keywords and they chose well.

They sell enzyme based products for cleaning swimming pools. Type in “Pool Enzymes” and you get a massive field of 430,000; not as bad as some markets but still pretty crowded. I produced a total of about 30 premium articles for them and was well compensated for my efforts. The work was tough going, due to the amount of research involved and all said and done it took me just under a month for it to be completed to my satisfaction. The articles and web content were all highly optimized, but not overly so. I developed the content with the goal that it was going to be good to read. I didn’t worry about keyword density. There were very few articles that had more than one keyword per paragraph. Some did not have any.

Less than a month later and the website was in the top ten on Google for “Pool Enzymes.”

Category: Content Development, SEO

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