Why the Need for Photo Optimization?

Writing by Nick Stamoulis on Saturday, 29 of December , 2007 at 7:48 pm

If you are not optimizing your photos then you are missing out on photo searches.  A photo without proper tags is just a slab of useless color on a page that only looks good to your visitors.  Tags help robots and people with screen reading devices make sense of the image. You can keep your alt text simple, but try to make it descriptive enough to give people an idea of what is going on.  A picture might well say a thousand words, but you will have to sum it up in one short sentence.

Another part of photo optimization, though from a design point of view and not a search point of view is the file size.  You have to remember that not everyone in the world has broadband and some countries have very strict bandwidth limits.  As a result of this, I try to keep my file sizes as small as possible.  No one wants to wait five minutes for a page to load.

Category: Photo Optimization

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