Search Engine Optimization Services Go Wholesale At Above Retail Prices

Writing by Nick Stamoulis

If you haven’t heard yet, Sam’s Club, owned by Wal-Mart, is now offering search engine optimization and SEM services to its small business customers. This is no joke. Besides website hosting and design services, Sam’s Club is also offering pay per click management and search engine optimization. The pay per click services start at $50 per month “for any budget.” That’s funny because most pay per click services run 15%-25% of your budget, which means on a $200 per month budget you’ll be paying $30-$50. But that’s the low end of Sam’s Club’s PPC management service, and remember, Sam’s Club is a wholesale club for small businesses. Some wholesale.

Another interesting tidbit: Their SEO service actually claims to provide you the benefit of hand submissions to all the major search engines. It’s like Sam’s Club took a Wayback Machine to 1995 and decided to go online. No one does hand submissions any more. Search engines have robots that crawl your website and all you have to do is build one. Either Sam’s Club executives don’t know that or they are planning to bilk their customers of their hard earned money.

A word to the wise: Don’t shop at Wal-Mart or Sam’s Club for your Internet services. Not SEO. Not PPC. Not hosting. Not web design. Seek a specialist. You’ll likely get the services cheaper and get higher quality. Go figure.

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