Take The Analytics Seminar Training
Writing by Nick Stamoulis on Saturday, 15 of March , 2008 at 6:37 am
If you’re wondering whether Google Analytics is a tool you can use for Search Engine Optimization, trust me, it is. And if you get half a chance then you should attend the Google Analytics training seminar.
Analytics is not just about tracking PPC conversions. That’s a part of it, to be sure. But analytics also allows you to track your visitors to see where they come from, where they go once they’re on your site, how long they stay, which links the click, and so on. All of this is valuable information.
Knowing and understanding the behavior of visitors on your website is one of the most important things you can do. For instance, if you get more traffic to a certain page from StumbleUpon than you do from organic searches, wouldn’t you like to know that? Sure you would. That’s valuable information.
If you can determine that a certain web page on your website has a higher than average percentage bounce rate then you can tweak the content on that page to keep visitors on your site longer. That’s what Google Analytics can do for you. It can help you make important, intelligent decisions about the content on your website.
If you are interested in learning more about Google Analytics, take a look at where the next training session is going to be and attend one.
Category: Analytics
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