The Newbie Search Ranking Dilemma
If you're a new webmaster or you have a new website that you are trying to get ranked for some important keywords, don't get discouraged if you don't see your website in the rankings right away. Search Engine Optimization takes time. New websites typically don't rank well for any pages for quite a while. Some people call it the Google Sandbox. It doesn't really matter what it's called. Google does have a supplemental index where pages are indexed, but they are designated as supplemental, meaning that Google has not yet approved them for full indexing. If you have a lot of pages that are listed as supplemental pages then you're on your way. You just have to wait it out. Yahoo! and MSN also take their CLICK HERE TO READ MORE...
Things to Watch During Your Website Copywriting Tasks
Website copywriting and Search Engine Optimization is not easy to do. But if you decide that you are up to the task be careful of the following things they are a dead turn off for prospects. Missing these things will make your visitor a prospect for your competition versus a covert for your site! 1. Double-check for errors-nothing is more embarrassing than finding a typo in your copy after its been published and viewed by the public. Worse still is the transposing of numbers. We all do both but double check and make sure that they stay in the email to your friend not in your sales copy. 2. Avoid overselling – assume your audience is hesitant, they have read other sites and direct mail CLICK HERE TO READ MORE...
Internal Linking To Satisfy Search Engine Optimization And Your Visitors
There are often conflicting opinions when it comes to internal linking and site layout. Back in February we wrote a post on internal links using a tiered structure. I have also read articles that state, amongst other things, that 'sidebar links are actually harmful to your site when it comes to search engine spidering'. I am not going to argue with the last statement, rather, I believe you can optimize your internal links to to get the most benefit from a search engine whilst still publishing a site that is easy for your visitors to navigate. A quick recap of the February article. Building a 3 tiered page structure where you have a 'home' page as tier one, dedicated pages A, B and C as tier CLICK HERE TO READ MORE...
SEO Videos: Yahoo Local and Local SEO Tip
Welcome our newest video to the bunch - Yahoo Local and Local SEO Tip. Here is a simple run down presented by Nick Stamoulis of Brick Marketing and SEOJ which enables viewers to submit their business to Yahoo Local and a tip on Local Search Engine Optimization. Be sure to subscribe to the Brick Marketing SEO YouTube Channel to see our weekly video tips and CLICK HERE TO READ MORE...
Links Vs. Content: Which Is More Important
An article SiteProNews got my attention when I read a headline about the best 3 - count 'em, three! - SEO tips for this year. Here's what the author suggested: Subscribe to Google Alerts Search Engine Optimize your 404 page Build links - seriously Notice he didn't say "optimize your content." I wonder why. Seriously, everyone serious about search engine optimization knows that optimizing your content is important, but can you over-optimize? Can you under-optimize it? Can you optimize it optimally? It's not a joke. You can use too many keywords for your content pages. You can also use too few. And you do it just right and still not get ranked well for your important keywords. That's because keywords are not the only elements the search engines look CLICK HERE TO READ MORE...
No SEO April Fool’s Day Joke Here!
Hello, I am the sales manager here at Brick Marketing and to all the sales managers out there that deal with the public directly in the world of Search Engine Optimization and sales you can all understand where I am coming from when you read this. Non-April Fool’s SEO Joke#1: The last time I checked my name was Maciej Fita not Encyclopedia Britannica so I apologize if I cannot write your business model for you. It’s amazing how many phone calls I get where the attempt to bleed me dry for search engine optimization information is so obvious that I should change my job title to personal consultant and slap an “I work for free” sign on my forehead. Its unbelievable how many people CLICK HERE TO READ MORE...
SEO And The Long Tail
Perhaps that title should read Search Engine Optimization and the Long Tale. Long tail keywords seem to be the fashion these days and not without good cause. It is often easier to get well ranked using a long tail keyword than it is using a short keyword and it all comes down to competition. When you start your Search Engine Optimization efforts keyword research can be quite daunting and fairly disheartening. It is fair to say that unless you have invented something completely new and invented a new name for it, then every keyword you can think of will be well in use. You could of course use your brand as a keyword but that is likely to have variations already in use as well. The future CLICK HERE TO READ MORE...



