Avoid Black Hat Tricks – A Search Engine Optimization Tip Revisited
In a previous post, Search Engine Optimization Tips - Don’t Hide Your Name, I mentioned using you web site name, or domain name, in the header region of your web page. Several comments have looked at ways to place your site name in the header using techniques that hide it. The post title was 'Don't Hide Your Name' and for good reason. Using techniques such reducing the font size to one pixel; or making the font color the same as the background; or having your site name print way of the screen are all considered 'black hat' search engine optimization techniques and you are more likely to get penalized than gain any benefit from the technique. If your site name had been included in your keyword CLICK HERE TO READ MORE...
Why Updating Your Blogging Software Is Necessary
Do you know what version of WordPress or Joomla you are using? It doesn't matter what CSM, blogging software, or other website software that you use, every now and then it will be updated and you'll need to get the latest version. I highly recommend that you always use the latest version for one simple reason: Security. Hackers and crackers are smart guys. They learn too. Every time a software is updated, the makers of that software package fix the security issues from the last version. But security only goes so far. The bad guys are out there learning the latest tricks too. Especially if you are using open source software such as WordPress Joomla Drupal Pligg Or one of many other software packages available online Because open source means that anyone CLICK HERE TO READ MORE...
Is Search Engine Optimization A Self Fulfilling Prophecy?
Search engine optimization can be a strange business. Often the harder you work at it the harder it becomes yet we have often been told to work smarter, not harder. There is certainly some truth in the latter part of that statement. Getting started is always going to be the hard part, but then again, if you are starting a brand new bricks and mortar business from scratch, getting started is always difficult. In fact in the bricks and mortar world, anything up to 75% of new businesses fail within the first two years. Online businesses are no better. However, if you can get your search engine optimization strategies right and start to gain reasonable placement in the SERP's, can SEO strategies become self fulfilling prophecies. In CLICK HERE TO READ MORE...
Are You A SearchMonkey?
Yahoo! has rolled out a limited beta of its new developer app called SearchMonkey. I like the general idea. The tool will allow webmasters and other developers the ability to add enhancements to their search engine results at Yahoo! These enhancements could lead to an increase in traffic and if you're like most webmasters, you probably could use that boost from Yahoo! SERPs. The biggest problem I see in SearchMonkey is that searchers must opt in before they can see the enhancements. That doesn't really help webmasters any. How many users will actually go through the trouble to opt in? My hope is that Yahoo! will release that restriction at some point in the future and simply deliver the enhancements to users without CLICK HERE TO READ MORE...
How To Digg Your Keyword Research For Search Engine Optimization
There are a lot of keyword research tools available at present but sometimes nothing beats checking out social sites to see what is humming with their users. Use some of those keywords in your search engine optimization strategies and you may strike gold if or when those keywords spike in the search results. In a strange twist, topics can become very popular on sites like YouTube days before those same terms become popular searches through traditional search engines. If you have targeted those keywords through your search engine optimization program then there is a good chance you will be on the front page for those results. YouTube is not the only social site to consider. The Digg homepage can be useful along with StumbleUpon'z Buzz page and CLICK HERE TO READ MORE...
Why Your Blog Can Rank Only Once
If Google, who for all intents and purposes owns and defines search, does not want a single web property ranking for the same keyword phrase more than once in order to maintain a diversity of search results for searchers, what do we make of blogs on a particular topic that have the potential to rank several pages for the same key phrase? Should bloggers be concerned that they are being discriminated against? Google implemented this policy in order to be of better service to searchers. The search giant didn't want experts in SEO dominating the rankings for all the keywords that people will search for. It's actually a good policy. If Bob and Benny both own a widget store in Seattle, Washington and Bob hires me to CLICK HERE TO READ MORE...
Search Engine Optimization Tips – Don’t Hide Your Name
Search engine optimization is all about getting the best recognition possible from the search engines. To do this, you need to feed as much relevant information to each of the search engines. One mistake that many web owners and web designers make is to hide their company name, their brand and some of their products inside banners. Graphics are very useful particularly when well optimized, likewise text. Banners by their nature are not search engine optimization friendly. A banner is, essentially, a single image. If you use a banner in the header area of your screen, how has it been designed? Most web owners have a terrific banner and when it comes to marketing, it does a great job. When it comes to helping with your CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
