Top 10 Keyword Research Tips To Boost Your SEO

Writing by Nick Stamoulis

One of the first steps in the long and arduous search engine optimization plan is the research of keywords. Keywords are center of all SEO programs, your content is written around keywords, your titles should be keyword optimized and your link building program relies on keywords as anchor text. Here are ten keyword research tips to help you get started: Misspellings and Typos: use common misspellings or typos such as double strikes, letters close to each other on the keyboard for example yahpp instead of yahoo. The classic example has been John Cow for John Chow. US spelling and UK spellings: labour/labor, colour/color, cheque/check - there are plenty to choose from. The 'or' and 'our' are common as is the use of a 'z' in place of an CLICK HERE TO READ MORE...

Will Cuil Change The Direction Of Search Engine Optimization?

Writing by Nick Stamoulis

Google is the dominant search engine and has been for many years. There has been a lot of hype surrounding the recent release of Cuil. The founders certainly have the credentials to develop a top search engine. There are two former employees of Google along with Tom Costello from IBM and Louis Monier, a founder of Altavista. Will they challenge Google and if so, will we need to rethink our search engine optimization strategies? Cuil is different in four areas; web index, algorithm, results display and privacy. Privacy is possibly the one big selling point for Cuil given Google's appetite for knowing what everyone is doing, where they are spending their money and how long they stay on various sites. The results display is different. Three CLICK HERE TO READ MORE...

Do Blog Links Harm Your Overall SEO Strategies

Writing by Nick Stamoulis

A question on WebmasterWorld has brought up a few interesting comments. As part of a search engine optimization program you may decide to include your own business blog - an activity I highly recommend. The question was, "What are the problems associated with getting loads of blog links?". There were a wide range of views presented during the discussion. The general feeling was almost one of placing blogs as the second or perhaps even third class citizens of the online world. This can be an error in the thought processes as well constructed blogs can significantly improve the search engine positioning outcomes for any web site. Links are an important component of any SEO program so a discussion such as this can be important to clarify some CLICK HERE TO READ MORE...

Relevant Links from New Websites – Do They Provide Value?

Writing by Nick Stamoulis

Newbies - the new kids on the block. Fresh young websites that are still in diapers. These sites often show an unranked Google PageRank so is there any value in linking to, or more importantly from a search engine optimization perspective, getting linked from? There are many quotes that come to mind, however, in plain terms, what may appear useless today could prove to be powerful down the road. The real art of search engine optimization is just reaching the top of the SERP’s, it is also about staying there, going the distance. The only way you can plan for the future is by looking for related sites that are growing, developing their own inbound links and slowly improving their position. While they may have only CLICK HERE TO READ MORE...

Yahoo! To Include Breaking News In Search Results

Writing by Nick Stamoulis

The fact that Yahoo! is including 'breaking news' in the search results is probably no longer news, however some of what they have written on their Ysearch blog is rather interesting. Every user will cheer when a search engine tries to improve the quality and relevance of the data returned for a search query. The improved to the search include: Based on the newsworthiness of each query, we're now displaying the News Direct Display (DD) in the most relevant position(s) on SERP We're also better able to detect queries that are newsworthy, which means we're showing more fresh News DDs than before Including news is not new, rather following the leaders. One little statement may be worth following up: ....so putting the News DD at a slightly lower position makes CLICK HERE TO READ MORE...

Google PageRank Factors – What Are They Now?

Writing by Nick Stamoulis

Most SEO consultants pay little to the importance of Google PageRank these days and its relevance to ranking a website naturally in the search engines. However, the data used to determine Google PageRank can often be an indication of what direction your overall search engine optimization strategy should take. Search Engine Roundtable has picked up on a thread from Webmaster World on the Changes Made To Google PageRank. The observations that they make in this post are interesting and the points made are thought provoking for sure. The Webmaster World forum is still arguing many of the points. Looking at the points that were raised are: 1. Internal links and external links on the same page may not be splitting the Google PageRank vote CLICK HERE TO READ MORE...

Celebrity Reputation Management – Your Online Spotlight Seem a Little Dark?

Writing by Nick Stamoulis

If you are a celebrity that lives a risky life style there is only so long before your habits are exposed online. What do you do when you are photographed stepping out of your Bentley surround by cop cars because you just ran a red light? To make things worse your about 3.5 minutes away from a DUI. Your livelihood can be seriously affected and yopur face soon to be seriously tarnished online regardless of how powerful you are or how much money you got in your offshore account. Your personal brand is everything and you can never take that for granted. Celebrity Reputation Management is a growing industry and it is only going to grow more with the power of the internet. CLICK HERE TO READ MORE...

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