http://www.searchengineoptimizationjournal.com/2008/08/08/web-credibility/ Search Engine Optimization Journal is an SEO Blog that contains usefule articles, tips, resources and news about SEO. Thu, 02 Feb 2012 18:02:06 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.searchengineoptimizationjournal.com/2008/08/08/web-credibility/comment-page-1/#comment-20777 SOHO Prospecting Fri, 15 Aug 2008 05:22:15 +0000 http://www.searchengineoptimizationjournal.com/2008/08/08/does-web-credibility-help-your-seo/#comment-20777 It helps to increase search engine traffic for sure. According to iprospect, 39% of search users consider the company in the top of search engines as the best in their field. Because of that, some people don't even bother checking the competitors’ websites. It helps to increase search engine traffic for sure. According to iprospect, 39% of search users consider the company in the top of search engines as the best in their field. Because of that, some people don’t even bother checking the competitors’ websites.

]]> http://www.searchengineoptimizationjournal.com/2008/08/08/web-credibility/comment-page-1/#comment-20368 Laura Hannan - Adfero Sun, 10 Aug 2008 13:18:40 +0000 http://www.searchengineoptimizationjournal.com/2008/08/08/does-web-credibility-help-your-seo/#comment-20368 When we are demonstrating our industry focused, white labelled news service to potential customers, we find that site credibility is a major benefit to increase conversion. The issue website owners have with this is that the financial returns are hard to quantify compared with other benefits such as traffic levels, stickiness and so on. With offline marketing and PR this is the norm, but online the technology means that exact figures are expected and so brand enhancement is often ignored. When we are demonstrating our industry focused, white labelled news service to potential customers, we find that site credibility is a major benefit to increase conversion. The issue website owners have with this is that the financial returns are hard to quantify compared with other benefits such as traffic levels, stickiness and so on. With offline marketing and PR this is the norm, but online the technology means that exact figures are expected and so brand enhancement is often ignored.

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