A Novel Article Approach To SEO
Article submission has long been touted as a valuable way to gain back links to your website, and back links are the central focus of any search engine optimization program. One of the problems with article submission is that a back link is not generated until someone picks up your article and republishes it - and also maintains the source links. There is a growing interest within the online community, particularly bloggers, for a newish article directory by the name of Qassia. This directory is a little different. To start with, every article you submit has dofollow links from within the directory itself and there is no limit to how many articles you submit, or which page you want to use as your backlink. Where CLICK HERE TO READ MORE...
Has Page Rank Finally Lost Its SEO Appeal
This past weekend saw another update of the toolbar Page Rank by Google and for the first time in a long time, there was hardly a blinking of the eyes from either the SEO industry or the broader web community. While there has been mention around the forums, the conversation has been fairly light. As with all updates there are winners and losers with the losers generally having the most to say. Not this time. Even the losers are shrugging their shoulders and getting on with life. It may be a sign that many website owners have finally woken up to the fact that Page Rank has little to do with their long term search engine optimization strategy - what counts is where you appear in CLICK HERE TO READ MORE...
Tips to Consider for Document Optimization
These days we store video files, audio files and PDF files. In the early days we also stored documents created by a word processor or a spreadsheet. Come to think of it, we still do, and these documents can be optimized for the search engines just like a PDF (see our post on SEO for PDF's), video or audio file. Microsoft Office makes it quite easy to include SEO related meta information such as title, category, keywords and a description of sorts. To include the right information, access the Document Properties section. There you will find areas where you can include the documents author; document title; subject; keywords; category; and comments. When filling in these details, think about putting in relevant information. The document title should CLICK HERE TO READ MORE...
SEO Or Traditional Advertising – You Do The Maths
The majority of business owners who have a website prefer to use a more traditional form of advertising. For those with a local brick and mortar presence, it will be the traditional media such as print or radio. For those with only an online presence, it will be advertising in the form of banners or pay-per-click such as Googe Adwords. However, there are many more businesses that fail to use any form of promotion including basic search engine optimization. The biggest barrier to employing an SEO expert is not cost. It is distrust. Cost then comes a close second. If you stop and think about it for a moment, how much money would you hand over for what is essentially a marketing campaign if your told CLICK HERE TO READ MORE...
Why Reporters Should Never Talk SEO?
There is an old saying, "the world may think you're a fool, it's not until you open your mouth that you prove it". Sometimes I think reporters should note that before they start espousing SEO concepts. Forbes recently published an article titled How To Build A Killer Small Business Web Site. Some of the concepts were fine; some were so terribly off the mark. Take the following quote for example: The key to SEO: selecting 50 to 100 key words most relevant to your products, services and target audience. The more those words appear on your Web pages (within reason), the higher up the stack your site will tend to appear "The more those words appear on your web pages". Hmm, by that logic, I should be CLICK HERE TO READ MORE...
SEO: Will “In Quotes” Help Enrich Your Content
SEO is based on keywords contained within well crafted website content. From that basis stems everything else including content and link anchors. With that in mind, the announcement that Google Labs have just released a new toy which, while limited at present, could be a real bonus in the future. Called "In Quotes", it will allow users to pull quotes based on keywords entered. At present, it is limited to politics (what isn't) but if released to the broader content available it will help content creation a lot easier. Imagine being able to enter a keyword and receive a pile of links to individuals who have used that keyword. You should never be stuck for content ideas anymore - or references to support or argue CLICK HERE TO READ MORE...
Claim Your Business In Google Maps Before Someone Else Does
If there is one major flaw in Google Maps it is the fact that virtually anyone can claim a business and enter in the details. Once they do, they can put what ever details they wish. There are probably more unscrupulous people on the internet than there is in your local neighborhood and some of these have discovered the concept of hijacking unclaimed businesses in Google Maps. What these individuals do is change the business information so it promotes their own affiliate sites. Finding unclaimed businesses these days is not terribly hard either. Mike Blumenthal on his blog he reported: The spammers, using the end user edit tools, would change the phone number to another local number, change the location of the business slightly and then CLICK HERE TO READ MORE...



