SpyFu Product Review: A Very Powerful New Search Engine Marketing Research Tool

Writing by Nick Stamoulis Tweet

For many online entrepreneurs trying to tackle the internet head on to maximize revenues for their online business SpyFu will be able to help you gain a competitive advantage and really allow you to maximize your business potential. SpyFu allows you to research through a great deal of statistical information regarding your competitions every move.

SpyFu can really be used many different ways. As time moves on niches will get increasingly more difficult to find. SpyFu can help you narrow down your search for niches with high clicks and relatively low competitors. If you want to find certain keywords your competitors are bidding on SpyFu can help you. This website can be used as a very important research tool to grow your business. Online marketers are always looking for new and efficient ways to conduct research and SpyFu is a source that doesn’t get much easier. SpyFu does the tedious grunt work by spitting out only the most important information regarding your competitors or industry. By landing on a website and typing in a keyword you can see who is bidding on that keyword or keyword phrases along with cost and click figures like average daily clicks and quantity of advertisers targeting that keyword phrase. You can quickly find out if this is a keyword you want to target or simply move on and find one less bid on. SpyFu can also be used for keeping an eye on changing and evolving trends for certain keywords, niches and industries giving you a real competitive advantage over many others not participating in this type of information.

SpyFu was started back in early 2005 when a savvy online entrepreneur knew he had stumbled onto something very unique. The web scraping software for his own business ultimately presented them with an impressive amount of information stemming from their own industry keywords which they could then use to implement into their own online marketing strategies. SpyFu was first introduced as GoogSpy and was an instant hit in the community. GoogSpy was introduced to the online marketing community as an experiment and was quickly met with open arms as it found its way in front of online marketers across the globe. Within just a few weeks after launch in April of 2005 GoogSpy had landed smack dab in the middle of the Wall Street Journal. You can imagine what happens once a milestone like this occurs. Shortly after this GoogSpy quickly turned into SpyFu and a new company emerged.
President and founder of SpyFu, Michael J. Roberts, has always been a number cruncher. He has spent many great years building and learning the fundamentals for the launch of this company and SpyFu continues to impress us all. SpyFu really takes the time to listen to their clients and that is why in June of 2008 SpyFu made the trek over to the UK and launched their services overseas. SpyFu is quickly becoming an industry leader in website analytic information. For all of those venturing into the world of online marketing SpyFu will help you keep your friends close and your enemies even closer.

Visit the SpyFu website for more product information.