7 Tools That Can Help You Improve Your Onsite SEO

Writing by Nick Stamoulis

Without the right tools you’ll have a hard time making your SEO stand out. To rank well for your given terms takes some research, creativity, and dogged persistence. The following tools are here to serve you, they are free, and they are designed by the search engines to help webmasters like you improve your search engine optimization and the content for your website:

  • Google External Keyword Research Tool – So it doesn’t provide as much detail as some key paid-for tools, but for a free tool, the Google keyword research tool is preemo. It’s called the external research tool because Google has one inside of Google AdWords, which is also free, but if you don’t have a Google AdWords account or you just don’t fee like logging in to conduct a simple keyword search then this is the tool for you.
  • Google Trends – Google Trends allows you to compare keywords to find out which ones are the most valuable and which ones offer the most monetization potential. This is a valuable tool for webmasters.
  • Google Hot Trends – Google Hot Trends lists the top 100 search trends at Google. They may not be relevant for you, but they are there and if you can make them relevant to your situation then you have the in-game.
  • Google Insights For Search – Google Insights For Search allows you to look at geographical-based searches. What are people in your region of the world searching for?
  • Yahoo Buzz Index – The Yahoo Buzz Index gives an overview of what the type buzz is at Yahoo every day.
  • Ask’s Interesting Queries – Ask.com has a tool called Interesting Queries. This is Ask’s version of the most popular, broken down by category.
  • Technorati Rising Post and Stories – Technorati is a blog search engine that lists the rising blog posts right now. If you’re looking for something to write about then you can play off of what’s popular.

I’m not sure what MSNs top search queries is. I’ve never used it. They must have one. But these 7 tools are quite useful to webmasters. If it seems that Google has more tools then it’s because Google has focused on the needs of webmasters while the other search engines have largely focused on the needs of advertisers.

4 Responses to “7 Tools That Can Help You Improve Your Onsite SEO”

  • Auctions says:

    I used google tools. But haven’t tried Ask.com tool. Like you i am also searching best tool to optimize my site for msn. Anyway , thanks for these tools.

  • [...] days ago I wrote about 7 tools that webmasters can use to improve their SEO. What I didn’t find at the time was a tool [...]

  • Dave Mayer says:

    Had heard advice about length of title tag and at one time tried to lived by it. Talked to someone locally who does SEO for their company site. She was/is not an SEO professional like yourself. Her advice was don’t worry about length…G only shows 60 letters but reads them all.

    Got same advice as yours from company SEO pro from my franchise company. As company guy was telling me to shorten length of meta title for first couple of pages he clicked on I asked him to Google the pages keyword w/local qualifier. We came up page 1 at worst and spot 1 or 2 on organic for that word.

    For other words/pages results aren’t as good but not near close enough w/SEO to figure out why the difference.

    In meantime, from my standpoint don’t see any reason to change title. Everybody says use keywords, add local qualifiers, add company name.

    Not sure I get why long title “stuffed” w/keywords (the ones I want to rank for and the ones that make me money and get me phone calls!) is considered spammy.

    Would love to hear comments.

  • Hi Dave,
    Thanks for reading and your comment!

    The bottom line is your title tag should not be “stuffed” with keywords, but should incorporate naturally the most relevant keyword phrases that pertain to the content on the page.

    If you follow this rule, you should be just fine.

    Thanks!
    Nick

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