SEO In A Web 2.0 World

Writing by Nick Stamoulis on Monday, 3 of November , 2008 at 8:39 am

Are social media sites like Twitter and Facebook killing SEO? Wired Magazine published an article telling would-be bloggers not to start their blog and go to social media sites instead. But is that good advice?

Wired does make a good point. Blogging is getting harder to do - the right way. It is more challenging and there is more competition. It still provides good search engine optimization and it still can drive targeted traffic to a static website.

For the most part, Wired Magazine was talking to personal bloggers, not commercial bloggers. Commercial blogging is just getting its start. And there is practically no better way to build inbound links for your commercial website than through an offsite blog on the same, or similar, topic. As a commercial website, you’re not going to get other sites related to your niche to link to you because they are likely competition. Your best bet is to approach third-party sites like online trade journals and news sites to link to you, but many of them will only link to their sponsors. How do you get free links? Blogging is the best way to build a portfolio of free, quick inbound links.

                      Category: Blogging                      

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