One Title Change That Can Boost Your Search Rankings

Writing by Nick Stamoulis ShareThis

So many webmasters think that if they slip a keyword into their page title then all that’s all there is title optimization. But that’s not true. In fact, if you move your keyword to within the first three words of your title then you’ll do much better in the search engines.

It may seem like such an insignificant search engine optimization related change, but the benefits are huge. Move that keyword from the last place of your title to the first and see what happens. Here are three different sets of page titles. Notice that the first one in each case places the keyword at the end, but the one that actually does better in the search engines is the one with the keyword near the front.

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In all three of these cases, moving the keyword to the front of the title tag would produce better search engine rankings. Run your own test and see if it bears this out.