The History Of The Internet Video
This is a great little video for all of those who ask themselves where the internet came from...this goes way back before search engine optimization even existed! It gets a little techy in some parts of the video but if you dumb it down a little and pick up the high level history points it is really interesting to see where this mammoth business and communication tool really came CLICK HERE TO READ MORE...
Permalink Structure: Is There An Optimal Way?
If you are struggling with developing a protocol for your permalinks structure, whether you have a blog or a static website, then maybe I can help. There really is no right way or wrong way, but there are a few effective ways to structure your long URLs, or permalinks for search engine optimization. What I would not do is allow my CMS or other system to do it for me. I'd take the initiative and be proactive, making those permalinks search engine optimization friendly. The worst kind of permalink are dynamic URLs. That's where you have a ? and other special characters in your URL, rendering it uncrawlable by the search engines. Anything that acts as a stumbling block to search engine spiders needs to be CLICK HERE TO READ MORE...
Site Verification Is Necessity No. 1
If you want maximum search engine optimization benefits (pick a search engine) then you need to go through the small trouble of verifying your website. It isn't hard, doesn't take long, and is absolutely necessary to ensure that the search engines recognize ownership and get you indexed as quickly as possible. Here's the short run on how to verify your site at each of the three major search engines: Google - First, log in to Google Webmaster Central (if you don't have an account you'll have to create one). If you have more than one site you'll have to pick the site you want to verify and click Verify next to that site. Choose a verification method (meta tag or upload HTML file). Adding CLICK HERE TO READ MORE...
Yahoo! Announces New CEO
Yahoo! had a rough year last year. But they're trying to get back on track and the announcement of a new CEO has the company pumped with new vigor. Following on the heels of Jerry Yang's resignation, the Yahoo! board has accepted Carol Bartz as its new CEO. Bartz has quite an impressive resume, including stints at DEC, 3AM, and Sun Microsystems. She also serves on the boards of Intel and Cisco Systems. But WebProNews reports that Bartz has no experience in advertising or with search. Does it matter? Will she follow along the same path as Jim Lanzone of Ask and develop a big vision only to spin wheels and get nowhere or can Carol Bartz turn Yahoo! around and make it a real CLICK HERE TO READ MORE...
Download Your Free Sitemap Generator
Sitemaps are very important if you want all of the pages on your website to be indexed by the search engines. They are particularly important if you have a large website. Small sites with five or six pages don't need them most of the time. But sites larger than 25 pages should have a sitemap as part of your search engine optimization strategy. Google has recently introduced its Google Sitemap Generator. While I haven't tested the tool, I can't imagine that Google would roll out a product of this nature without it being suitable enough to handle the task. After all, Google relies heavily on sitemaps for all kinds of websites. Its own reputation is at stake. The sitemap generator is in beta. That means CLICK HERE TO READ MORE...
Does Traffic Affect Your Search Rankings?
Internet marketing legend Sugarrae wrote a blog post about a new site launch from which she concluded that traffic matters in search engine rankings. Of course, to some of us this isn't really news. But she does provide some food for thought. First, the whole idea that is search engine optimization is still important but doesn't run the show is itself a controversial statement. There will be some who disagree and for good reason, but you have to understand her point. In this age of social bookmarking and social networking, it is highly possible that a website can rank well in the search engines based on its social proof alone. There will be a tendency by some to say that those websites rank based CLICK HERE TO READ MORE...
Think Like A Blackhat – Matt Cutts Strikes Again
Famous / infamous Googler Matt Cutts is invited webmasters to think like a blackhat search engine optimization expert. In the video I'm about to share with you he shares his insight into the causes of spam blight, which he defines as what is left behind after the spam is dealt with. It's a very enlightening video and if you're new to webmastering then this is a definite must-see. If you are an experienced webmaster then you'll still want to watch the video and perhaps you'll be reminded of some things you've forgotten or learn a few new tricks. Some things I like about the video (tips I picked up from) are: Use the nofollow tag on any links on your site to third-party sites you are not CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
