How Blog Comments Help You SEO Your Website
Writing by Nick Stamoulis
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If you’ve been wondering whether or not you should allow comments on your company blog, allow me to add some fodder for your decision making analysis. Comments on your blog help you optimize your website and make it easier to be found for more key phrases and for the key phrases you are already targeting. How is that, you ask?
Glad you asked. It’s real simple.
The search engines love content. The more the content, the merrier (although Ask and MSN limit the amount of data on a page that they will index). In other words, that 300-word blog post you wrote yesterday will get more search engine traction when it has 25 comments on it.
There are three ways blog comments help you:
- Blog commentators will use the same key phrases in their comments that you used in your blog post. That will mean more instances of the keyword on the page and therefore you are more likely to be found for that key phrase.
- Blog commentators will also use related key phrases that you didn’t use in your blog post. That will result in your blog post being found for key phrases that you didn’t target.
- Thirdly, some blog posts, like forum posts, appear as separate pages in the search engines. Note that I said “some”. In order for your blog posts to appear as separate pages they’ll have to be threaded and coded just so.
Blog comments help you optimize your company’s website. I strongly encourage you to allow comments on your company blog to increase your search engine optimization.
58 Responses to “How Blog Comments Help You SEO Your Website”
Search Engine Optimization (SEO) Journal is Owned and Operated by:
Nick Stamoulis
Tel - 781-350-4365
nick@brickmarketing.com
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Hi Moisture Meter Expert,
Great point! Thanks for sharing your thoughts!
Blogs are not just SEO. They should be about establishing reputation, attracting customers etc.
Hi Abdul,
This is very true! Blogs and commenting help with SEO but also help to build a reputation as well! Thanks for reading and sharing your comment…
Blog commentators will use the same key phrases in their comments that you used in your blog post. That will mean more instances of the keyword on the page and therefore you are more likely to be found for that key phrase.
Blog comments really DO help SEO, I agree! I was wondering if it helped, but yes, the comments people write do add the keywords etc. How do you feel about spam comments? I’ve received a ton that say the same thing, but do have good keywords. Odd I know! Would you suggest approving them anyway?? Thanks!
Hi Jen,
My thought is if a blog comment is spam then it gets flagged as spam and deleted…thanks for reading and your comment!
Some valid points here. It does add value since the content of the comments will/should be relevant to the post. and also it makes the people who saw their comments approved keep coming back for commenting more.
I agree with Nick, the visitors will leave comments as long as you have it enabled but it’s up to you after that. You see it spam and useless then just delete it, you see it valuable or at least doesn’t look like spam then approve it.
I think that the blog owner is the most beneficial person in the short & long term.
Thanks for reading and your comment!