Alexa Has Updated Its Website, But Is It Any More Relevant?
Writing by Nick Stamoulis on Friday, April 3, 2009 Leave a comment
In the early days of the Internet a website allowing Internet users an opportunity to check out websites to see if they were trustworthy got its start and carved out a niche for itself. That website was Alexa.
Over time, Alexa improved its offerings and quickly become the site to go to in order to determine site trustworthiness. Alexa was truly the first website of any note that could be relied upon for objective information. It wasn’t perfect, but it was the best available. Then, savvy webmasters stopped relying on it. But recent upgrades may make Alexa relevant again. And I’m not the only one who thinks so.
Andy Beal said the same thing this morning.
I like a lot of the new stats that Alexa is tracking. Specifically, here are some new stats that Alexa is offering that it didn’t track before:
- Yesterday’s stats for traffic rank, reach, and pageviews
- 7 day average stats for traffic rank, reach, and pageviews
- Hot URLs (pages that are hot right now)
- Traffic rank by country
- Ranking by niche category and very deep subcategories
Alexa, it appears, is trying to make itself relevant again. I’m anxious to see what happens with this service in the near future. Will Alexa receive a surge in toolbar uses unlike anything seen before?
Leave a comment Category: Webmaster Tools
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