Comments on: Is Google Sitelinks The New PageRank?

By: Nick Stamoulis

Nick Stamoulis — Thu, 20 Aug 2009 09:41:59 +0000

Hi Queensland – This is a very good point, if a someone builds a 5 page site then the Google sitelinks feature has no choice but to use all 5 pages…thanks for reading and your comment!

By: Queensland

Queensland — Thu, 20 Aug 2009 06:51:05 +0000

Obviously sitelinks give you an insight on which pages Google thinks the site is beneficial. It wont take long before everyone is making sites 5 pages deep only.

By: Nick Stamoulis

Nick Stamoulis — Tue, 21 Apr 2009 11:13:15 +0000

@Bithika – Sure, I will keep everyone updated as I learn more about this and find out how the Google sitelinks impact optimization for the long term…

By: Bithika

Bithika — Tue, 21 Apr 2009 08:55:45 +0000

Hi Nick

I request you to keep updating more info as you get it; just waiting to see what Sitelinks really mean for SEO.

Thanks for sharing.

By: Nick Stamoulis

Nick Stamoulis — Mon, 20 Apr 2009 17:48:10 +0000

Thanks Sam for the research! You nailed it on the head )

By: Sam

Sam — Mon, 20 Apr 2009 17:20:34 +0000

Nick,
I was tickled by your post and checking uncle G for explanation, here it is:
“Sitelinks are additional links Google sometimes generates from site contents in order to help users navigate your site. Google generates these sitelinks periodically from your site’s contents.
Because we generate sitelinks dynamically, this list can change from time to time. Sitelinks are completely automated, and we show them only if we think they’ll be useful to the user. If your site’s structure doesn’t allow our algorithms to find good sitelinks, or we don’t think that the sitelinks are relevant to the user’s query, we won’t show them. However, we are always working to improve how we find and display sitelinks.”

To me, the key phrase is “useful to the user”. I guess it only mean one thing; Average Time on Site. The longer your user stay, the better in the eye of uncle G. What this mean for SEO campaign? of course “good and useful content”. No secret huh?

Light me up Nick.

By: Nick Stamoulis

Nick Stamoulis — Mon, 20 Apr 2009 14:58:56 +0000

@ Joshua – Thanks for the comment…we shall see what happens in the near future…

@ Robert Brady – Thanks for the question…I think time will tell and other SEO folks will need to look at this type of information as well. As soon as I see any studies or data from a credible source on click behavior, then I will highlight this for everyone for sure!

@ Robert – This is an analogy, since Page Rank for so long was a spammers paradise and as we all know it is not a true measurement of a successful SEO campaign…it should be interesting to see how spammers try testing different sitelinks…