Submit Your Sitemap To Ask.com

Writing by Nick Stamoulis

Some time in 2007, Ask.com added sitemap support to its search functions. That simply means that if you have a sitemap for your website then Ask.com can and will crawl it. That is not a guarantee that your website will be indexed. But its no guarantee that your site will be indexed at Google, Yahoo!, or MSN either. So that's nothing new. Having a sitemap does mean that your site will get crawled. The protocol was established by agreement between the three leading search engines so Ask.com was late to the game. Better late than never. According to Ask.com's Help Files, there are two ways to submit your sitemap. You can include a line in your robots.txt document or ping it. Here's the line of CLICK HERE TO READ MORE...

Why SEO Has Its Limitations

Writing by Nick Stamoulis

Every now and then we like to talk about how SEO has limitations. It isn't everything. You can have the very best optimized site in your niche and still not close any sales. You can achieve No. 1 rankings for a dozen keywords related to your niche and not make any money. A bit worthless that would be, wouldn't it? Of course, I'm a big believer in search engine optimization. It's not much better to have a site that really sells, but can only achieve page 100 rankings. If people can't find your website, what good is it that it can close sales? Still, SEO. Important, right? Yes, it is. But it doesn't solve every problem. Here are some additional things to consider as you plan your CLICK HERE TO READ MORE...

Will Mobile SEO Be The Next Growth Phase For The Industry?

Writing by Nick Stamoulis

Mobile SEO could very well be the next big stage in search engine optimization. While it is unclear at this point whether optimizing web pages for mobile phones will be any different than optimizing them for PCs and laptops, we can say that it is possible. A report from Nielsen shows that Internet use from mobile phones has grown 74% in the last two years. Both iPhones and smartphones have seen incredible increases in the last year or so and it is projected that Android, an open source operating system for cell phones, will grow by 900% this next year. While all of this is merely academic at this point, keep in mind that web-based SEO developed in response to Google's entrance into CLICK HERE TO READ MORE...

Are You Doing Forum Marketing The Right Way?

Writing by Nick Stamoulis

There are probably as many ways of doing forum marketing or thinking about forum marketing as their are people doing it. But the question begs to be asked: Are you doing it the right way? One way that has been taught by many search engine optimization consultants is to go into a forum and start posting links so that you can get link juice. I know this is still taught because I see it in so many forums that I participate in. But is it effective? I think the best way to do forum marketing is to start off not posting any links at all. Even forgo the signature link for awhile until you build some credibility within the community. Why do I say that? Because at CLICK HERE TO READ MORE...

How Display Advertising, Search Marketing Are Connected

Writing by Nick Stamoulis

If you thought display advertising was dead online then here's a study that might change your mind. The interesting thing is you can benefit through search with an effective display advertising plan. What do these figures really say? The study shows that Internet users initially respond to the medium as follows: 31percent responds by directly clicking on an ad; 27 percent respond by searching for a product or brand on a search engine; 21 percent respond by typing the company Web address into their browser and visiting the website; and 9 percent respond by using social media. Overall, 52 percent of Internet users actively respond to display advertising. Here's the statistic worth noting: 27% searched for product by brand. This illustrates how important branding really it. CLICK HERE TO READ MORE...

Local Search Can Optimize Your Local Shop

Writing by Nick Stamoulis

MSN just updated its MSN City Guides. It's a good thing because there haven't been too many new developments in local search recently. The look is actually quite nice. You can see the new site here. While I wouldn't recommend stopping your local search campaign with MSN City Guides, it is a good place to start. You'll want to supplement your listing in this guide with Google and Yahoo! Maps listings as well. And I'm glad to see that MSN is actually improving itself. This could be the reason that MSN has been gaining share while Yahoo! has been losing it. Local search engine optimization and local search engine marketing is an area that will be growing soon. And I see that all CLICK HERE TO READ MORE...

Will The Google Trends Gadget Optimize Your Website?

Writing by Nick Stamoulis

Google recently announced that webmasters can put a Google Trends gadget on their website. Google Trends is one of Google's coolest tools that allows webmasters to see what the trending searches are over time. And just in you're wondering, the gadget is customizable so that you can show your visitors what the trending search topics are for your industry. Why would you want to do that? Well, you might want to do if you want your visitors to know what other people are searching for related to their interest in your niche. But don't expect it to help you with the search engine optimization efforts of your website. The information returned and output in the gadget is wrapped in an iframe and iframe's might CLICK HERE TO READ MORE...

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