Using Google Analytics API To Access Multiple Accounts
If you are a developer and you need access to multiple Google Analytics accounts from different users, you can get access to that information for your search engine optimization clients if you can build your own application using the Google Analytics API. Several developers have already done this. The Google Analytics Developer's Guide can walk you through the steps and give you all the information you need to develope your own code for use with Google Analytics. In fact, if you check the lab, someone else may have already developed code that you can use for your purposes. As you can see by visiting the above link, the Google Analytics API and documentation code supports a variety of languages, including .NET, PHP, CLICK HERE TO READ MORE...
How To Write Alt Tags
Much is written about alt tags, but not very often do you see anything about how to write one. So I'm going to do that right now. An alt tag is a tag is often used to describe a photo or graphic. It's not a way to get more of your keyword in there for the search engines so they'll know what your content is about, but it can be a good way to add an additional SEO element. Sound contradictory. It isn't. Keep in mind that the search engines define graphics by the surrounding text. If you have a paragraph that wraps around the graphic and that paragraph uses your primary keyword and a secondary keyword once each. That isn't a lot of clues. But CLICK HERE TO READ MORE...
URL Shorteners Are Not Always Good
The purchase of WP.com by Matt Mullenweg has drawn a little - just a little - attention in the press. It is pretty significant considering that URLs this short should not be available at this juncture of Internet history and of course because Mullenweg is the owner-developer of the popular blogging platform WordPress. Ryan Imel wrote a blog post about what Matt and his gang could do with WP.com. One of the suggestions is to use it as an URL shortening service for WordPress.com users. It's not a bad idea except that short URL have one glaring negative about them. The don't pass any link juice to the final destination. Now if you are shortening your URL for Twitter that's a moot point because CLICK HERE TO READ MORE...
Public Information, Google, and SEO
Just a few days ago, Google introduced a new search feature for statistics - public information from the Census Bureau and Bureau of Labor Statistics. This made me think, Could this information be used to help the on site search engine optimization of a website? Sure. Why not? I can think of many scenarios where this information could be helpful. If you write a blog, for instance, that requires a lot of research in the area of population and demographic statistics then you might spend a lot of time there and use that information to help optimize your website around that data. As long as you give the proper attribution for any content that you use, you should be fine. But what about other types CLICK HERE TO READ MORE...
Why Everyone Should Be On Twitter Now
If you haven't opened your Twitter account, you'd better do so in a hurry. Why? Because the stakes just got higher. Biz Stone announced on the Twitter Blog yesterday that Twitter Search is open to everyone. That means that Twitter is now effectively the world's only real-time search engine. They're in competition with Google! That's real competition, not some faux competition that you've heard about from all those semantic and natural language startups you've heard about for the last couple of years. This is real-time search. Google can't even do that. Which makes it all the more impressive. By being able to search for what people are talking about right now through Twitter search you can see the hot trending topics and jump on them CLICK HERE TO READ MORE...







