How Google Is Making Local Business Better
If you run a local business, things just got better for you. Google has announced that it will now start providing Google Analytics data for businesses that are listed in its Local Business Center. \ The specific data you'll be able to track includes: Number of impressions your LBC profile receives via Google.com search or Maps search The number of actions people take to interact with your business listing Top search queries used to find your listing Zip codes where driving directions came from The value of this information extends far beyond mere search. The zip code information, for instance, could be used to help you add business locations. If you see a lot of queries coming from a specific zip code and you know that residents in that CLICK HERE TO READ MORE...
What Is Keyword Stuffing, Actually?
Search engine optimization best practices can get confusing if you don't understand the terms, or if you do understand and you employ incorrectly. Of course, it can be confusing even if you do everything right. Let's take a look at keyword stuffing, for instance. It seems like a pretty straightforward concept and in many ways it is. But a webmaster can get confused trying to figure out just how their content ended up with too many keywords even though they tried their best to avoid that happening. Unfortunately, the discussion around keyword stuffing is often mixed in with discussion on keyword density. But it doesn't have to be. Keyword density if often described as the proper amounts of keyword compared to the amount of text on your web CLICK HERE TO READ MORE...
Why Autorun Videos Will Kill Your Trust Factor
The most important thing about doing business online isn't search engine optimziation or social media marketing. It's building trust. In fact, no matter how good you are at marketing through search engines or social media sites, if you can't make your site visitors trust you then they won't do business with you. But there are some things you can do that will drive your visitors away and kill any chances you have of earning their trust. One of those is autorun videos. An autorun video is a video that runs when a visitor lands on a web page. The visitor has no choice. They must either watch the video or leave. Guess what? A lot of them are going to leave. The reason is simple. People want CLICK HERE TO READ MORE...
A Surefire Way To Build Links With Content
If you're wanting to build links then you might have read in a few places that you can build something called "link bait". Link bait is just a fancy name for content that is so good that it attracts links from other websites. Those links, being relevant and from authoritative websites, will give your website a boost in the search engines. Make no mistake, link bait is one of the most over hyped concepts in search engine optimization. I'm not saying it doesn't exist or doesn't work. I am saying that a lot of emphasis is put on it that probably shouldn't be. I'm also convinced that the best way to build links over the long haul is simply to focus on creating great content. If you CLICK HERE TO READ MORE...
Get The Search Engine Optimization Starter Guide From Google
Google have announced that its search engine optimization starter guide is available to 98% of the world population through various languages. I would highly encourage webmasters, both new and veteran, to download the starter guide and read through it. I doubt that you'll find any sweeping surprises and there's no better place to learn how to optimize your web pages than from the world's leading search engine. Google has always done well with its webmaster guidelines. The intent is to help webmasters and site owners to make the most of the tools available to them to rank better in Google. By encouraging legitimate SEO practices, Google can encourage friendly competition and establishes fair practices in search. It's also important to note that the guide won't CLICK HERE TO READ MORE...
Do Your Keywords Distinguish You From Your Competition
One way to brand yourself and ensure that you give yourself an edge over your competition by telling your potential customers what your USP (Unique Selling Proposition) is right off the bat is to use the correct keywords. USP is Unique Selling Proposition. What distinguishes you from the competition? You can right to the heart of that with your keywords before you ever start your search engine optimization efforts. The key is in the proper keyword research and keyword selection. You need to analyze your competition's marketing and see what they are doing first. If your competition has a particular keyword wrapped up and you know it will be difficult to overtake them, try instead to find a keyword that they aren't doing so well on. CLICK HERE TO READ MORE...
Is Your Page Load Speed Up To Snuff?
One of the criteria that could affect your trust rank is page load speed. That is, how fast your pages load in your users' browsers so they can view them. There are several things that can affect page load speed: Excessive use of photos or videos Landing pages, or index pages, created from Flash Code bloat, a condition where you have a lot more code on your pages than you need Poorly designed website with too much graphic enhancement Slow server speed Too many external files that need to be accessed in order for the page to load properly If you have a site with a combination of these problems then you could be setting yourself up for failure before you get any visitors. Not only will human visitors leave in droves CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
