Should SEO Be Regulated?
Shame on TechCrunch. Not for running an article suggesting that SEO should be regulated (though I disagree), but for running such an article from an anonymous poster. The following post was written by a well known executive at one of the largest sites on the Internet. The author has requested to remain anonymous - not for dramatic effect, but because of the backlash he would receive from the SEO industry and possibly Google itself. He also doesn’t want his company associated with the post. Well now, isn't that just the shiznit? His idea is so brilliant he doesn't even want to be associated with it, nor does he want his business - one of the "largest sites on the Internet" - associated with it. Since CLICK HERE TO READ MORE...
What Will Happen If The Government Becomes An SEO?
Here's an interesting concept I haven't considered: What might happen to the value of mortgage.com or credit.com or health.com when the government launches the equivalent government portals co-sponsored by whatever relevant multi-billion dollar corporations pitch the idea to a congressman from their district? Can the U.S. government drive down the value of .com websites using SEO? If you consider that being in the top 3 of any SERP the premium location for any business, based on the fact that the overwhelming lion's share of clicks go to those three positions, then whoever holds those positions will be the proud owner of Boardwalk and Park Place. With lots of hotels. Imagine a world where .gov sites pop up quickly and take over the top position in the CLICK HERE TO READ MORE...
Is SEO A Viable Distribution Channel?
SEO is a lot of things to a lot of people. If you are a social media maven it could just be a mystery, or maybe a small little fact of life that you'd rather not have to focus on. Or it could be the world to you if you are a professional search engine optimizer or web designer. Maybe you don't understand it at all and you're just trying to figure it out. But have you ever considered that it could be a distribution channel for your business? OK, what does that mean? Glad you asked. Consider McDonalds. It's a recognizable brand. They make hamburgers, fries, drinks, and other stuff. You'd recognize the big gold arches anywhere in the world. But they started in one location, CLICK HERE TO READ MORE...
The Best Reputation Management Tool Ever
One thing is certain: Online reputation management is the most important thing in the world - today and always. The more people who migrate online, for business or pleasure, the more important it will become. People somehow feel a sense of power when they are anonymous and the Web makes it easy to post anything you want anonymously. Your business and your reputation could be at stake. So what's the most important reputation management tool you can have? Is it Google Alerts? Trackur? Twitter? Or something else? Actually, the best search engine reputation management tool in the world is your domain name. If you haven't secured your own name yet then you'd better to it. Especially if you have a common name. Now is the time to CLICK HERE TO READ MORE...
Three Link Attributes You Might Find Useful
I'm not one for advocating the use of frivolous tags and attributes at every turn. Many tags that I still see in the source code of websites just aren't necessary. Meta author, for instance, copyright dates, and such. I mean, why? How about putting such information on your web pages for human visitors to see? But there are a few tags and attributes, though not necessary, that can be helpful. Here are three attributes that you can append to your links to give them a little boost or to aid you in your on site optimization efforts: The first and most basic attribute is the title attribute. Just as it sounds, you give your link a title. It looks like this < a href="domain name" title="keyword phrase">text CLICK HERE TO READ MORE...
What To Do If Your Website Loses Rankings
It's only natural that search engine rankings fluctuate. They do it all the time. Sites go up then go down. Go up again. Then down. And up. And down again. Usually, such fluctuations are only one or two rankings at a time. But you'll also often see a site drop a page or two then go back up again. These sort of fluctuations are only normal. They are caused by a few things: The search engines could be updating their algorithms or ranking factors Your competition has improved their search performance Some well-written blog posts have jumped high up in the rankings, pushing everyone else down, but they usually fall just as quickly as they rise Some social media viral marketing content has risen, but it too will fall There was CLICK HERE TO READ MORE...
How Code Validation Can Affect Your Rankings
One of the most important aspects of SEO is also one of the most overlooked aspects of on-site optimization - code validation. It isn't a matter of whether or not your code is illegal, but whether or not it is acceptable according to search engine standards. Sometimes, a simple matter like not closing certain tags in your HTML can cause you to rank lower in the search engines. But if you validate your HTML before you upload it then you won't have any issues. Some text editors will do that for you and even correct the substandard code or give you the option to correct it yourself at the click of a button. There are also sites that you can go to that will help you validate CLICK HERE TO READ MORE...









