Hey Newbie! Yahoo Answers Just Killed Your Link Building Efforts

Writing by Nick Stamoulis

It's all about spam. While some sites, like Twitter, nofollow all their links in an attempt to discourage spam (because it works so well on Twitter, huhn?), Yahoo! Answers has decided to go another route in controlling spam. They're just not going to activate your links. That's right, according to the CLICK HERE TO READ MORE...

Why SEO Is NOT The Same Thing as Sales

Writing by Nick Stamoulis

Sales and SEO. SEO and Sales. Same thing? No. They're not. Too many webmasters, and some of them are darned good at SEO, have a bad habit of confusing SEO with sales. They are, like, totally, NOT the same thing. So why is this mistake so easy to commit? I think there's a very good reason. If you are good at search engine optimziation and you hit on a really good success early on then you could mislead yourself into believing that your SEO made you sales. Yes, you can say it made you money. But it didn't make you sales. SEO never makes sales. Landing Page Conversion Content is what makes sales. Sometimes you can create great landing page content by accident then drive a CLICK HERE TO READ MORE...

Does Your Aged Site Have Too Many Wrinkles?

Writing by Nick Stamoulis

Domain age, page age, and link age are all important for your search engine optimization. Especially with Google, an older site has a much better chance of ranking well for a particular keyword. That may be because an older site has a lot of other things going for it - more links, etc. But it's also likely because Google's age-factor algorithm tends to favor older sites as more trustworthy. The reality is, however, that brand new sites may have more to offer searchers on the most relevant and up-to-date information. So there is a balancing act with regard to relevance that the search engines have to perform in order to deliver information to searchers. How do you know when your website is too old? While the age ranking CLICK HERE TO READ MORE...

Is Search The Right Channel For You?

Writing by Nick Stamoulis

Rand Fishkin wrote a great blog post in answer to this question posed by someone, "If a client came to you with $1 million to invest in a single Internet marketing channel, which one would you choose?" First off, Rand and I both agree that's a ridiculous question, but it's useful in that it opens up a philosophical jar of worms that most search marketers aren't willing to explore. He answered the questions much the same way I would have. Which Internet marketing channel is right for you depends on a number of factors, including your own internal resources. But what about search specifically? If you could spend any amount of money and choose any number of Internet marketing channels to market your business CLICK HERE TO READ MORE...

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