The Power Of WikiTrust System

Writing by Nick Stamoulis

Wikipedia is adding another layer of trust to its user generated content system called WikiTrust. This article in Wired Magazine does a good job of covering the positives and the negatives of Wikis in general as it related to content generation, search engine optimization and Wikipedia specifically. On the one hand, the WikiTrust system is pretty straightforward. New editors have a low level of trust and over time as their edits survive their level of trust increases. That's good. It's the way it should be. On the other hand, Wikipedia in general depends on consensus, which means that it is the global village by democratic rule that determines what is accurate knowledge. The consensus has been wrong before, can it be wrong again? Here CLICK HERE TO READ MORE...

Is Your SEO In Touch With The Future?

Writing by Nick Stamoulis

Watch this video then keep reading: Will 25% of India's population be better Internet marketers than most Americans? Will the top 10 jobs in 2010 all be Internet related? Of the 10-14 jobs your children will have before they turn 38, will at least one of them involve search engine marketing? If 1 in 8 married couples met online, will the 50% that end in divorce end their marriage online? How many of Google's 31 billion questions asked are pertinent? I mean, really pertinent? What percentage of the Earth's population are responsible for sending and receiving all the text messages every day? How long will it be before someone reaches a market audience of 50 million in one day? What year will there be 10,000,000,000 Internet devices? How many of them will connect CLICK HERE TO READ MORE...

Augmented Reality – Are We Staring The Future In The Face?

Writing by Nick Stamoulis

Greg Sterling wrote a very interesting blog post on Augmented Reality, a new mobile phone technology that allows users a chance to get reviews of local business simply by scanning the area with your iPhone video. But Greg says this is primitive technology compared to what's coming. I'll have to agree. Being able to use your mobile phone, or a hand held device of any kind, to scan your local area and retrieve background information on that area is a huge benefit. Unfortunately, we're not quite there yet. Seeing reviews of local businesses is just the beginning. How about being able to scan a street corner and receiving a history lesson on that corner. "This is where Billy the Kid was shot and killed." CLICK HERE TO READ MORE...

Keep An Eye On Your Google Local Business Listing

Writing by Nick Stamoulis

Local search engine optimization keeps getting better, but sometimes what is perceived to be an improvement is not necessarily an improvement. At least, not in the short term. Such is the case with Google's recent inclusion of Street View photos of businesses in Google Maps. Now, let me start off by saying that it may very well be an improvement. The jury is still out. But as Blumenthals points out, there is the danger that StreetView could have the wrong photo and that Google could associate another business with a particular address. Or worse, it could be a competitor. And that would certainly lead to some hacked off small business owners. The lesson here is you'll need to keep an eye on your Google Maps listing CLICK HERE TO READ MORE...

Have You Optimized For Your Brand Name?

Writing by Nick Stamoulis

Here's an interesting take on brand names. It seems that more and more searchers are searching for brand names by name in the search engines instead of just typing them into their browsers. A few years ago it was actually the reverse. I think I know why. In 2001, most of the people searching for specific brands online had been online for quite a few years. There were relatively few newcomers to the Internet. The people who were searching for information knew a great deal about how to find it. If they knew where they wanted to go then they just typed it into their browser as time saving measure. Today, however, there are a lot more new Internet users. Every day more and more CLICK HERE TO READ MORE...

Is OneRiot Changing Real Time Search?

Writing by Nick Stamoulis

The race is on for dominance in real-time search. Google is playing. Bing is playing. Twitter is playing like they're playing. And now OneRiot is playing. According to WebProNews, OneRiot recently received $7 million in venture capital. Will that matter? Let's face it, $7 million doesn't even scratch the surface of what Google and Microsoft have available. Both of those companies could throw that much money in the ring in one day. But I like OneRiot. It seems to have something that neither Google nor Bing have going for them. An actual real-time crawling bot that returns useful results. One search I performed at OneRiot turned up a top result that was 2 hours, 41 minutes old. The second result, however, CLICK HERE TO READ MORE...

Does It Matter How You Achieve The Original Content Goal?

Writing by Nick Stamoulis

I've seen companies taking SEO into their hands and doing some pretty strange things, but it's important as an search engine optimization professional to keep an open mind and to try to understand a company's goals before you start criticizing their strategy. Just because things don't seem to make sense, there may be legitimate reasons for doing them a certain way. We know that updating your website with original content is a necessary thing. There are several ways to accomplish that goal. First, and one of the most popular ways of updating a website today, is to put a blog on it. If you blog every day then you'll get original and unique content on your website every day. That invites the search engines to crawl CLICK HERE TO READ MORE...

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