Will Search And Social Meld?

Writing by Nick Stamoulis

With Google experimenting with real-time search and Caffeine-like results along with the pre-release of products like Google Wave, will we see a new move toward the melding of the social and search web? I think there are a lot of people who would like to see that happen. It seems, at times, that Google’s greatest competition is coming from the social web a la Twitter and Facebook. If that is the case then Google’s fight-back measures could be to enter the social turf.

They already have.

Google Connect is in direct competition with Facebook Friend Connect. Google Wave promises to knock Twitter off its pedestal. And Google is just chomping at the bit to get more real with real-time search and is testing the waters with Caffeine.

What do you think? Will Google successfully meld the social with search and the search with social? Will future Internet citizens not see a difference between the two? What’s your take?

2 Responses to “Will Search And Social Meld?”

  • Hi Nick!

    Wrote a similar post last week – I think we’re definately seeing the emergence of a new market here.

    http://www.twentysixsearch.com/blog/social-search-optimisation/

  • Hi Jono –

    Thanks for stopping by and linking to your article…

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