Optimize Your Website For Mobile Search

Writing by Nick Stamoulis Tweet

If you’re waiting for the optimal time to create a mobile version of your website, now is the best time. If you do it now you’ll likely be ahead of your competition. When the wave hits, it will hit big and you don’t want to be behind.

Search engine optimization for mobile search is a lot like it is for normal search. Domain age will make a difference. But for mobile search your domain age will likely be tied to your mobile site, not your entire website. If you create a mobile subdomain then it should act as a standalone website on any mobile device with a browser.

Another thing to think about when optimizing your website for mobile search is to keep your code lean. Mobile browsers do not have the same capacity that normal web browsers have. Therefore, you can expect your load time to be slower on a mobile phone. If you minimize the code then you’ll cut down on the load time, which will increase the optimization efforts of your mobile site.

For the most part, however, optimization for your mobile site should follow all the best practices for normal search engine optimization. Stick to the basics and you should do fine.