Are Scrapers A Big Problem?

Writing by Nick Stamoulis on Friday, September 25, 2009 Leave a comment

Some people spend most of their time fretting over scrapers and scheming up new ways to make their world hurt. I’ve pretty much come to the conclusion that it’s a waste of time to even worry about them. Matt Cutts agrees. But he also goes one step further and tells you how to benefit from scrapers.

I’ll save you the trouble of having to watch the video and just let the cat out of the bag. Put links in your content back to your site and if the scraper fails to deactivate them then you’ve got back links. They could boost your search engine optimization efforts.

That’s actually a pretty good idea. If you do article marketing then you’re likely using a resource box. Why not add a resource box at the end of your blog posts? You can do that with a plugin called DDAddSig. This plugin may not have been updated for the latest version of WordPress so test it first. There are other WordPress signature plugins so shop around.

Back to the scrapers …. I wouldn’t lose sleep over scraped content. Most of the time, the scrapers don’t rank for the content they are swiping. But if you do find one that outranks you for your own content, report them for a DMCA violation or fill out a spam report. Keep trucking. You’ve got better things to do.

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