Drop In SERPs – What Should You Do?
If you've noticed a recent drop in your search engine rankings you may or may not have a cause for alarm. It's important to understand that frequent fluctuations in the search engine results occurs. You'll rise and fall like the tide. However, large drops that are sudden could be caused by a number of things - not all of them within your control. One reason you could have dropped in the search engine rankings is your site was hacked and you are beginning to see keywords that are not related to your niche appear in your site content. That's not good. You want to remove those as soon as possible. Many times, when this happens to a website the hacker is inserting links back to his or CLICK HERE TO READ MORE...
Different Ways You Can Build Links
New webmasters get caught up sometimes in the different methods of link building and lose site of the big picture. Perhaps the most common form of link building is directory submissions. Talk to anyone who has done a fair amount of link building and they will almost always recommend link building through directory submissions (really good quality ones, such as Yahoo! Directory, DMOZ or Business.com). However, directory submissions is one only method of link building. In order to build a more diverse portfolio of links you need to branch out from there. The most important thing to remember about link building is diversity. It isn't enough to have high quality links. It isn't enough to have a high quantity of links. You need to build a CLICK HERE TO READ MORE...
Your Links – High Quality Vs. High Quantity
It seems the big push among search engine optimization folks right now is to sell you on the idea that high quality links are better than high quantity. It depends. What's really important is the aggregate portfolio you build. That is, the highest quantity of high quality links that you can find. Let me try to explain this in simple terms: Question - Which number is higher, 1 + 499 or 200 + 300? If you said they are equal then you'd be right. And this is precisely what the argument over high quality and high quantity is all about. In most cases, SEOs are comparing apples to oranges. But put 5 bad apples on a table and 1 good orange next to it and tell me CLICK HERE TO READ MORE...
Will SEO As We Know It Exist In 2035?
Search engine optimization has been pretty steady for the past 10 years. But that's no guarantee that things will remain the same. And the way that things change online, you could see major developments appear almost overnight that usher in sweeping changes in the way that webmasters approach SEO for their websites. Or, things just may go on the way they are now indefinitely. Who knows? There has been lots of talk about semantic language indexing and natural language optimization, but for the past 10 years or so the primary component in on-page optimization has been keyword usage. To be sure, SEO has centered around two things: Keywords and links (trust). How long before that changes? That's a question that no one can answer. But I think CLICK HERE TO READ MORE...
Technorati Gets A Facelift
OK, this one was prophesied some months ago. I forget the prophets name. And, no, it wasn't Nostradamus. But it was foretold that Technorati would get a facelift. Actually, I think it was reported that plans were underway. And now the day has arrived. I think this is good news, actually. It's good for a number of reasons. Technorati itself has a high authority rating. It is the premier place to find good blogs to read on any topic. And unique content for Technorati could mean great links for you and the re-design could bring a much better user experience for all visitor to the new website. And other webmasters. Why? Because Technorati is looking for guest writers. It's a great opportunity to CLICK HERE TO READ MORE...
Online Video Usage Up By 25%
Nielsen reports that online video viewing is up by 25% per viewer. That's great. This is a great opportunity for search engine marketers. You don't even have to be a traditional Internet marketer to see this opportunity. But if you do see it and you plan to do any video marketing in the near future, you should probably spend some time studying video optimization techniques. There is more to it than simply naming your video using the right keywords. Of course, video names and keywords are important. But you'll also need to think about where your video is hosted, how many views you can drive to it, and the use of other optimization techniques such as meta tags, video length, topic of video, video viewer CLICK HERE TO READ MORE...
Will We See An Increase In Twitter Spam Reports?
WebProNews paints a rosy picture of a new spam reporting tool on Twitter. I'm not so optimistic, however. Previously, all you had to do to report spam was to follow the @spam account and send a message to them about a particular Twitter profile to notify them of spam. A small discomfort, but it seemed to work. At least it worked for me. Now, Twitter has put a link on each profile's home page inviting people to report that profile for spam. I see room here for abuse. If Company A and Company B are competitors and Company A employs 150 Twitterers while Company B employs only one, things could get nasty if Company A decides to report Company B for spam. Imagine all 150 CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
