Get the Most Out of Your SEO Program
For some reason there are some people out there, that automatically classify SEO professionals as spammers but when done correctly all we really do is clean up search results and allow search users to find exactly what they are looking for. When you proceed with your SEO efforts the right way you will get much more out of your search engine optimization program. Here are few tips below to keep in mind when to always try to get the most out of your SEO campaign: 1. Find and Know your Audience - I know this might sound crazy but you have to make sure you are not spinning your wheels where your audience does not exist. Whenever you decide to focus on spending time on a specific CLICK HERE TO READ MORE...
Who or What Makes up the SEO Industry
Let’s take a moment to analyze what or who I should say makes up the entire SEO industry. If you are going to compare one vendor to another it is important you are apples to apples with the companies or consultants you are comparing. Let us take a moment to compare some the individuals and companies that you put your trust in every single day to help build your business online. 1. Fly by Nights - With the economy the way it is right now you are going to see more of these random “SEO” websites popping in the search results. It doesn’t take much to get a website up and running. Don’t let some trust badge or Google logo on their website fool you. CLICK HERE TO READ MORE...
Google Predictions Video by Matt Cutts
Matt Cutts, the voice of Google search makes some interesting predictions for 2010 about websites in general along with Google search and what we can all expect to see during this year. One of Matt’s biggest concerns will be website safety and security. Matt Cutts expects to see much more hacking type activities occurring in 2010 and recommends that everybody has the most up to date security features on their websites so that nobody gets their fingers on your websites and do any harmful activities that could affect your livelihood. 2009 saw an uptick in websites getting hacked from a variety of new and strange sources and he expect this trend to increase for 2010. Don’t wait to secure your website when you get hit CLICK HERE TO READ MORE...
Are you a Marketing SEO or a Technical SEO?
There are many different ways to achieve good quality search engine optimization results online. When SEO was first introduced about ten years ago the approach was a very technical one. It came down to things looking like a science project rather than true marketing. Over the years there has been a slow transition. The search engines are not supposed to be manipulated by a mathematical approach in order to get things to rank well. As the transition occurs it will be important to figure out what type of SEO you are. Do you like to market a business and build it through a variety of online marketing approaches or do you like to take a much more technical approach with your links? Whichever approach you chose CLICK HERE TO READ MORE...
Popular Misconceptions of SEO
Being an internet marketer for many years now I have heard some really out of whack misconceptions when it comes to SEO and how it helps grow a business online. Here are some of the most important misconceptions of SEO that I think should be called out: 1. It is all Technical - Search engine optimization is only about 15-20% technical. The rest requires a marketing approach. Think about it, if you are trying to get rankings in the search engines don’t you have to put yourself in your audiences shoes and anticipate what they search for, what they read and what they want to see on your website? That requires a marketing hat. 2. Rankings Happen Quick - Search engine optimization is time and CLICK HERE TO READ MORE...
Are There Any Great Link Building Activities Left?
A friend and fellow search engine optimization expert asked if I knew of any good link building tactics. I thought he must know the same thing that I know. That is, that relevant link building is getting harder and harder...it has been over the last 3 to 4 years. We both agreed that the best way to get links is to simply write great content and over time, people will then link to your great content. But what about beyond that? Directories? Articles? Blog comments? Online Publicity? The search engines always seem to be playing this never ending game of cat and mouse with links and search engine optimziation folks trying to build them. Truth is, link building is not CLICK HERE TO READ MORE...
The State of Google’s Index
I just found this excellent video by Google's Matt Cutts that has great and useful information about the state of Google's search index. The video is about 25 minutes long, but take a break and give it a watch CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
