Don’t Forget to Market Your Blog
People blog for different reasons. Some people have an idea for a blog and they want to turn that idea into a real moneymaker. There have been real successful bloggers who have done this, but most attempts that I have encountered have failed. They had an idea and turned their blog into a business model. Nothing at all wrong with that. How you can tell if a blog has failed is if you see it ranking well in the search engines and have not seen any new posts for months. I can't tell you how many blogs I have seen, really great ones that get abandoned due to lack of advertisers or poor monetization strategy...that is another blog post topic all together. CLICK HERE TO READ MORE...
What Great Content Really Means
You've heard the entire search engine optimziation world repeatedly talk about how you need to create compelling or "great" visitor focused content. We all have heard many times that once you have great content then you will magically make you a lot of money or boost your search engine rankings like a magic carpet ride. :) Well, there may not be any magic involved, but you should always produce the best possible content for every page of your website. If you spend the time writing (or hiring a great content copywriter) content for every page of your website, generally speaking it can help your website achieve great results. These results are not only from the search engines but having great CLICK HERE TO READ MORE...
SEO ROI Jumps Around Like a Kangaroo
If you are trying to calculate your ROI on performing SEO for your business you are going to be greatly disappointed. Search engine optimization ROI can be measured over time through an increase of visitors, and conversions (sales, leads, phone calls, etc.). But since SEO is such a long term effort that never really has a finish line and preliminary conversion numbers are virtually impossible to accurately predict over time. The only thing you can really do is improve. Improve, positioning, quality of content, call to actions, incoming relevant links, improve your authority and improve your ROI over time. It is important to know that search engine optimization is not paid advertising so nobody knows when your website will appear in search results CLICK HERE TO READ MORE...
Are You a Bad SEO Client?
If you are in the business of offering a search engine optimization services to the public, you will most likely completely understand where I am coming from as I write this blog post. Before I continue, I want to point out, that I love what I do, working with clients to help build their businesses through SEO and SEM. At some point the industry veered off course because some clients look at you like you are the enemy right from initial phone call. I view at each client like a partner, I have been hired to grow their business and my only goal is to do just that. I think this is important to discuss because it seems to be getting worse for many other search CLICK HERE TO READ MORE...
Confusing Local Search Intent At Google
Google rose to prominence by demonstrating a competence in discerning user intent and providing relevant search results. But this statement by Brian, a Google employee, on Google's support forum is a bit confusing: Today, we're intentionally showing less local results for web design / SEO queries. For example, [web design sacramento] doesn't display local listings today. We believe this is an accurate representation of user intent. In some cases, we do show local listings, however (as NSNA/php-er noted) [web design in bellingham]. I'm sure some of you feel we should be displaying local results for queries like [Web Design Vancouver]. I understand that concern, but based on our understanding of our users, we feel this is the right decision for now. I have the same CLICK HERE TO READ MORE...
Are You Ready For Some Caffeine?
Matt Cutts announced in early November that Google Caffeine would be available in one data center after the holidays. In other words, the new joy ride in search will begin in January 2010. But what exactly is Google Caffeine and how could it possible impact search engine optimziation? In August, when Google first introduced its beta-tested new search infrastructure, they announced that Google Caffeine would "let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions." Then Google began accepting test drives and feedback, but the site for that process has been taken down and replaced with a thank you message. So are you ready? I suspect that by the end of January (this month) - maybe even by CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
