Mike Grehan Video From the SES Conference

Writing by Nick Stamoulis Tweet

Mike Grehan, VP and Global Content Director of Incisive Media gives his opinion on some of the changes that might be happening in the search industry for 2010. It is pretty clear that the industry is changing and evolving and it is important for all businesses that are eager to get involved with search, that they understand that what they might have been reading from earlier years about search engine optimization might not be the same type of information any more. Social online interaction has changed the way people communicate with almost everyone especially their business audience and community. Things like real time search are slowly creeping into search results and making things even more important than ever to take advantage of.

Here is the video from Mike Grehan taken at SES Last Month:

The search marketing industry moves very quickly and businesses need to harness the power and potential now rather than later. Evidence for this is already here, and as states by Mike Grehan it will become increasingly important for business owners to become visible in all areas of search not just rankings.