Google Spam Report Public Calling
Recently Matt Cutts has announced on his blog that Google will now be letting companies report other websites that might be taking spammy approaches and clearly violating the Google webmaster guidelines! Is Google running out of abilities to track all black hat techniques? If someone comes across another website performing any spammy or black hat SEO techniques such as cloaking, hidden text, misleading words or deceptive redirects you can now submit the websites information to the following link: https://www.google.com/webmasters/tools/spamreport Am I the only one that sees a variety of problems from this? Trying to create silent police officers in the search engine optimization industry is an appetite for disaster while the potential for rather large quarrels is amazing. This leads me to believe CLICK HERE TO READ MORE...
Put Some Wind in your SEO Sails
The days of taking a cookie cutter approach to your SEO optimization are over. You need to be aggressive with everything you do now online so it is important to go above and beyond the typical cookie cutter approach when it comes to marketing your website online. You have to really test SEO efforts and try new things to see what might work better or worse. Every industry has a great deal of competition online so it is important to do everything you can to really stand out in your specific marketplace. Try these efforts to help increase the effectiveness of your search engine optimization efforts: Meta Tags: Meta tags are nothing new. You would not believe how many websites I come across where only 30 of CLICK HERE TO READ MORE...
The Internet Broken Down Into Numbers
Many of us wake up every morning and sit down in front of our computers and not really realize what is going on behind the scenes of the industry and how much this mammoth communication tool has actually grown since its birth not too long ago. The internet has really only just begun and I can see these numbers in this video really increasing frantically as time moves forward. This is a great video, not related to search engine optimization, but a really cool one to check out: The generations behind us are increasingly computer savvy when it comes to the online space and we will see more and more young developers and entrepreneurs climbing the search rankings as pioneers in the search space. This video CLICK HERE TO READ MORE...
Consistency Is Key for Web Marketing Success
Not very often does someone put out one viral marketing campaign that propels them into instant web success. It takes consistency and hard work along with a dedicated schedule of events that are continuously hitting the pages of the internet. Repetition in front of your audience is what it takes to get people to notice you and what you are doing in your industry. Here are ways to be consistent with your web marketing efforts: 1. Link Building: Don’t just shoot from the hip with your efforts. Put a strategy together for either 6 or 12 months and stick to it. Feel free to add and make changes as you go along but stick to a schedule for your link building. A schedule is really the CLICK HERE TO READ MORE...
Things Not To Do With Your SEO Program
Your SEO program does truly require a patient person that understands not only the value, but understands that it is an effort that builds and grows over time. If your company is in an industry that is very competitive and already saturated you might have to wait a little while before you start to get noticed as an authority figure. In my opinion these are some of the important things you should NEVER do with your SEO program: 1. Don't Get Frantic: When people get frantic stupid things occur. You get impatient and jump on the first email blast you get promising you the world and you spend money that could be allocated elsewhere and get almost no value in your purchase. Plus you could get CLICK HERE TO READ MORE...
SEO Guarantees Should Not Exist
For many years I have been hearing lots of SEO companies that offer guarantees on search engine placement. I have argued this approach until I have been blue in the face and I think it is important to revisit this issue. Too many customers look for this guarantee and many are usually quite disappointed with the outcome when things fail to come through as promised. Google recently held a clinic with certain members of the Google search quality team to go over and discuss hot button issues that seem to be on the minds of many website owners and webmasters. When Google comes out and says something about how an effort operates in their search engine people should listen. The clinic was held in CLICK HERE TO READ MORE...
2010 MarketingProfs B2B Forum Boston
Join myself, Nick Stamoulis and meet some of the Brick Marketing team at our booth at this year’s Marketing Profs B2B forum May 4-5 at the Seaport World Trade Center Boston. Save $300 by entering the code BRICK at checkout! The MarketingProfs B2B Forum will be a great one-stop shop for the skills you need to drive B2B sales in 2010! You’ll get expert advice on your marketing programs - including SEO and web usability- in One-on-One Therapy Sessions and Hot Seat Labs. It’s right in your own backyard—Boston, so it’s never been easier to immerse yourself in this amazing learning opportunity! The program is a broad-based B2B marketing educational program with a special focus on integrating social media. CLICK HERE TO READ MORE...









