Where Is The Future Of Search Going?

Writing by Nick Stamoulis

All the search engines have been scrambling around quite a bit over the last year to position themselves as the number one source, everything from Microsoft’s very expensive push with Bing to Google just scrambling around clawing to make the next big thing. But where is all this scrambling really heading? What I do know is that websites like Google need to make some changes because the amount of content entering the live space does not seem to always make it into the search results. I recently did a Google search for the phrase: “The Future of Search” What I got was actually quite astonishing. One up to date recent article on view points of where the search industry is heading. The third link down was an CLICK HERE TO READ MORE...

Social SEO Assistance for The New Decade

Writing by Nick Stamoulis

Okay, maybe these social SEO tips won’t apply a year from now, but I had to come up with a catchy title for this post :) Businesses large and small still struggle to find the connection on how to properly pull together SEO efforts and social media so they work well together to help grow a business online. The social space has only been around for a short time but users have already figured out how to block out any aggressive spam techniques that might be smacking them in the social communities. People are slowly becoming conditioned to view only what they want so the evidence of requiring a quality approach to communicate is even brighter now. A solid approach in the social space CLICK HERE TO READ MORE...

Yahoo and Bing Holding Hands, Now What?

Writing by Nick Stamoulis

Yahoo and Bing have been hoping and praying that everything with their recent partnership would go through as smoothly as possible with no hang ups. Recently everything was approved for these two giants to be allowed to put their heads together and change things for the future of both businesses. With Bing really increasing in market share and Yahoo decreasing, it was an obvious marriage that had to happen. Don’t forget that Yahoo is still a very powerful website and one of the most trafficked websites in the world. How is this going to change things for SEO professionals who have been focusing on just Google for so many years? The united pay per click advertising platforms of Bing and Yahoo will surely be a new CLICK HERE TO READ MORE...

Put Some Personality Into Your SEO

Writing by Nick Stamoulis

Search engine optimization is all about creating targeted streams of inbound traffic coming to your website on a daily basis. A dull SEO campaign really doesn’t help anybody. The user who might bump into that piece of marketing won’t find it useful and the search engines just get cluttered with more material that just gets in the way of things. With the search engines evolving and changing it is important for your efforts to really have some sort of personality applied to them. Let’s take a look at some of the areas you can give your online marketing efforts a kick start to get people wanting to click on your website: Online PR: Instead of just sending out a press release to get more links why not CLICK HERE TO READ MORE...

Can New Websites Rank Well?

Writing by Nick Stamoulis

The search engines grow more and more littered with new websites, web pages and more blog posts and articles than we know what to do with. How is a new aspiring website ever supposed to be able to break into the search results for any type of keyword phrase? Even third string keywords with much less search volume are becoming very tough to be visible for. This is why it is even more important to really focus on marketing and branding your business online and focusing much less on breaking into search results. Prime example on why all businesses need to take a slightly different approach when trying to market a new business online. The days of only focusing on ranking for search results are slowly CLICK HERE TO READ MORE...

Your Employees Could Generate Visitors Too!

Writing by Nick Stamoulis

Some companies don’t realize that they could be sitting on an SEO golden egg if they have employees. It doesn’t matter if there are two or twenty employees there are ways you could leverage those people and their personal names on any company website. Assuming you get permission to be able to use their name on the website an employee directory is a great way to infiltrate search results and actually offer a significant benefit from a user stand point. Even if you only have a few employees there are still ways to really leverage the SEO power that could be hiding. Creating a profile type of page for each person at the company highly detailing what his or hers responsibilities are in the company can CLICK HERE TO READ MORE...

Cambridge and Boston SEO Meetup Recap

Writing by Nick Stamoulis

Thanks to everyone who made it out last night to the Boston and Cambridge SEO Meetup! I wanted to share some video clips and the powerpoint presentation that I reviewed during last nights Cambridge and Boston SEO Meetup. The topic that I covered was some top local SEO tips for companies looking to target a local audience. For those of you that are not local (in the Boston or Cambridge area) here are some video snippets from the SEO meetup and at the very end the powerpoint presentation. Enjoy! Cambridge SEO Meetup - Local SEO Tips by Nick StamoulisView more presentations from Nick CLICK HERE TO READ MORE...

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