Video of SEMPO President Sara Holoubek

Writing by Nick Stamoulis

SEMPO (Search Engine Marketing Professional Organization) President, Sara Holoubek was recently interviewed at this year’s Search Engine Strategies conference. SEMPO has just released their 6th annual state of search report and the numbers are impressive for this year. Check out the video and interview with SEMPO’s Sara Holoubek: For those who might be worried about what is happening with the industry and where it is going SEMPO’s report outlines that search spending amongst many companies is set to have double digit increases for 2010. After a year of strange ups and downs across the entire business community these types of growth numbers are great to see, helping to keep moral high across the search engine marketing industry. There is no doubt that more and more companies are CLICK HERE TO READ MORE...

Trust Is Now More Important Than Ever

Writing by Nick Stamoulis

Everything online revolves around trust. It is not talked about that often but trust works on both sides of the spectrum. Your website visitors need trust in order to make any sort of contact with your business website and the search engines need to trust you in order to label you as an authority figure in the search engines. There are many ways to develop trust but it truly takes time. There is no cutting corners when developing your trust factor it just sort of happens over time as a business owner. Age: As you spend a great deal of time in the search engines you can naturally start to build up your trust factor in the eyes of your audience and the search engines. Age CLICK HERE TO READ MORE...

5 Important Blog Marketing Tips

Writing by Nick Stamoulis

It is important to understand that a blog is just another website and requires some sort of activities and efforts to really fuel the fire and get some traffic moving into the blog posts. Depending on what platform you use for blogging there are many ways to be able to get some newly found traffic heading over to your blog over time. Plugins: Depending on which blogging platform you use there are many different plugins you could be using to strengthen the SEO qualities of your blog. If you are using Wordpress there are about 10-15 must have Wordpress plugins for helping your blogs search engine optimization efforts. A great place to locate the best Wordpress approved plugins would be directly on the Wordpress website CLICK HERE TO READ MORE...

SEO No-No List to Use Not Abuse!

Writing by Nick Stamoulis

Are you a business owner that is still trying to utilize SEO techniques that were popular years ago? Do you realize that many approaches that were used back in the day are now highly frowned upon? Building up a business online now is more than just mass directory submissions. It is a combination of efforts that builds a brand online and not just search rankings. I still see people looking for services that where once used a long time ago thinking they are still good solid methods. Let me first say that I consider myself a squeaky clean white hat SEO guy, so not that being a black or grey hat SEO is a bad thing, it’s just not the way I personally prefer CLICK HERE TO READ MORE...

How Does Google Feel About SEO Services?

Writing by Nick Stamoulis

It is important to know that Google actually endorses SEO related services when they are done correctly. On Google’s webmaster central they have a series of bullet points that should be a concern for every person or business of acquiring some sort of search engine optimization services for their business. They cover some of the most important points I have been stressing for many years. “No one can guarantee a #1 ranking on Google. Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or by submitting a Sitemap CLICK HERE TO READ MORE...

Must Do Twitter SEO Tips

Writing by Nick Stamoulis

I think it is crazy when I come across a Twitter account that doesn’t have a bio section filled in or even a URL in the domain section. How can you forget to put your website domain in your profile? Here are some ways to really keep your SEO elements moving in the right direction with your Twitter account. Here are some of the top must do Twitter SEO tips to consider: URL: Probably the most important thing. Don’t forget to have your URL visible in your profile. It only takes a few seconds to type in. User Name: Your user name is also going to be listed in your domain so chose one wisely. If you pick something to cutesy you will have no chance of ranking CLICK HERE TO READ MORE...

Top SEO Factors That Could Hurt Really Bad

Writing by Nick Stamoulis

Web pages very rarely rank in the search results from doing almost nothing to them. If you are in a competitive space in the search results you will want to conduct some sort of link building campaign and internal website tweaks in order to drive power & authority to your website. It is important to realize that if you do a great deal more of link building than you might normally you won’t speed anything up and you might just hurt yourself rather than help your Google rankings. Here are some of the most important factors that affect your Google search rankings: Keyword Stuffing: It is very easy to want to get the keyword stuff bug for your website. You assume more keywords jammed into your CLICK HERE TO READ MORE...

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