Will Your Business Be on The SEM Train?
For years now companies have been polled regarding search engine optimization and according to eMarketer nine out of every ten companies polled have either increased their SEO budgets or left them unchanged since 2007, which just goes to show you that this industry is in store for a very interesting ride that is bound to bring in heaping amounts of changes in the not so distant future. The report that was recently produced by SEMPO was a combination of 1,500 marketers and agencies. Paid search was up as well which maybe leads us all to believe that we might be inching away from the dreaded recession that has plagued us all. I’m not the surprised how a great deal of the shift comes from the CLICK HERE TO READ MORE...
Look At Your Google Webmaster Tools Account!
With the speed of the internet and the rate of growth we have been seeing, it is very difficult to keep up with everything never mind taking the time to actually analyze your own website surroundings and linking structure to see what websites are linking to you from a structural stand point. It is important to take the time to really understand the linking structure of your website so you know where to make improvements and where to ratchet things down. Let’s take a look at some of the important areas the Google webmaster will show you for your website: Here is a basic video (a few years old but still good!) about how to use Google Webmaster Tools: Links to Your Site: This is a great CLICK HERE TO READ MORE...
Things to Slow Down Your SEO Progress
If you have been an internet marketing specialist for some time now you will know that there is a great deal of constant learning required to get the job done right. You have to be willing to learn almost every day because the search game is consistently changing. Reading daily industry sources and blogs will be vital for any online success. Let’s take a look at some ways SEO efforts are cut short and slow down overall progress: 1. Lack of Knowledge: As an internet marketer I am reading blogs almost every single day. Keep yourself up to date with all the newest methods of marketing and online exposure is important. Applying new marketing efforts online is the only way you are going to either stay in CLICK HERE TO READ MORE...
Is Your Competitor Calling You?
This can really cater towards any type of industry but right now I am writing this specifically for the search engine optimization industry. For all you search engine marketers out there who might have their own business that over laps their competition in similarities you might know and understand where I am coming from with this blog post. Every once in a while we get these very strange calls. A person will call from an undisclosed phone number or a cell phone and they come off like they have no idea what SEO is but slowly their verbiage changes and they get highly technical towards the end of the call. These calls are almost always combined with very basic websites or splash pages with virtually CLICK HERE TO READ MORE...
What Do Guaranteed Rankings Really Mean?
Right now in today’s economy businesses will do and say just about anything to bring in new business. The horror stories in the SEO industry really never slow down and people seem to still fall into the trap of the “guaranteed rankings” promises. I know I might get some flack over this from certain SEO people out there but I think it is important to realize that nobody can guarantee any sort of search engine rankings. In fact a few weeks ago I wrote another article about how SEO guarantees should not exist and there was some interesting comments. Why you ask? Nobody controls the search engines except the search engines themselves. Over time, we have slowly understood what the search engines want from CLICK HERE TO READ MORE...
A Link Doesn’t Mean Squat if it is Not Relevant
Does the idea or even the phrase “link building” still make your head spin? What does it all mean? The bottom line and most important key point to understand about link building is this: Link Building = Marketing! Everywhere you turn online you see blogs and experts saying that link building is so important when you are building a business online, but if you speak with ten different internet marketing specialists you might get ten different answers on how to go about link building. Years ago link building was a different beast. It was all about getting as many links as you can. Things have changed and evolved now and those links are probably useless unless they are sitting on relevant industry websites. If you CLICK HERE TO READ MORE...
New England XPO for Business Announcement
Come visit the more than 10,000 business professionals from across the region for the 2nd Annual New England XPO for Business in Boston on May 18, 2010. The Expo will take place at the Boston Convention & Exhibition Center. This event is FREE to attend and will feature over 300 exhibits, to become the largest B2B marketplace and networking conference in New England. The Annual New England XPO will be a great one-stop shop for the skills you need to grow your business. You’ll gain education through quality information sessions covering sales, marketing, advertising, social media, best practices, business development, finance, management, international trade and much more! PRE-REGISTER TODAY its free for all to attend!! Here is an overview CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
