Google Mayday Update Confirmed

Writing by Nick Stamoulis

It is confirmed by Matt Cutts at Google that around the end of April and beginning of May Google rolled out an change to the search engine algorithm that primarily affected long tail searches. Apparently this is all about improving quality of long tail search and does not have anything to do with the much awaited Google caffeine update. Anyway, please check out the video from Matt Cutts below that discuss the Google Mayday update: On my end I have not seen any major client Google visitor long tail change as a result of the Google Mayday algorithm update, so it may have affected certain sites with not as good quality or lower Google trust factor. Either way, it is nice to hear about a CLICK HERE TO READ MORE...

Your Blog Builds More Than Visitors

Writing by Nick Stamoulis

A true dilemma for any aspiring business owner launching a new website, do I launch a blog, a website, both or just one? The reality is that every business should have a blog in today’s day of commerce. A blog gives your traffic a reason for repeat interest while giving you a tool to leverage your voice that ultimately leads to good things for your business. Here are some reasons why a blog driven website can benefit any business: 1. Continuous Content: You instantly increase the potential to bring in repeat targeted traffic. Each time a visitor comes back to your blog to read what you have to say is another opportunity for that visitor to become a real lead. Your content will act like fishing rod to CLICK HERE TO READ MORE...

Optimize Your Images for Added Value

Writing by Nick Stamoulis

Search engine optimization is not just about some keywords on a website, it is about a process that is applied to many different aspects of your onsite and external marketing efforts designed to increase the flow of targeted inbound traffic. Many times I see images on people’s website with horrific file names and no image alt tags which is not the end of the world but at the end of the day the goal is to make your website 100% search engine friendly not 85%. Several Reasons to Optimize Your Images: 1. Image Search Traffic: At some point in time people will do an image search for your specific targeted keywords. Having your images appear or at least giving them the potential to appear in image search results CLICK HERE TO READ MORE...

What’s On My Link Building Laundry List

Writing by Nick Stamoulis

Your link building should always be methodical and planned out correctly to acquire a diverse group of one way links pointing to your website. Social media activity is starting to show up in Google webmaster tools so having a focus on branding your business in the social space will be just as important as anything else. Your in-bound link structure should be diverse and robust. Here my typical link building laundry list: 1. Press releases (PRleap, 888 press release, PRWeb, etc…) 2. Article directories (Associated Content, Ezine Articles, etc…) 3. Niche business directories. (Do your research!) 4. Wiki’s (Aboutus.org, wikispaces, etc…) 5. Business related profiles (Business.com, Merchant Circle, etc…) 6. Social networking profiles (Twitter, Facebook, etc…) 7. Location Targeting Profiles (Foursqaure, Gowalla, Loopt, etc…) 8. Product reviews (Crowdstorm, Buzzillions, etc…) 9. Video sharing profiles (YouTube, Break, Dailymotion, etc…) 10. Blog comments (Industry related specific blogs) 11. Forum CLICK HERE TO READ MORE...

SEO Traits Your Strategy Should Contain

Writing by Nick Stamoulis

As a business you need to fully understand the power and the process of SEO before you decide to get started with applying it for yourself or your business. You need to possess certain kinds of characteristics and traits because SEO is a long term marriage and you need to be in it for the long haul. Here are some traits required for search engine optimization and the overall internet marketing campaign to work well: Patience: Depending on your industry it could take a great deal of time to really see the effects of SEO. Unless you analyze your Google analytics information almost every day you might not see the power that is building in the background. Studying your analytics information you will be able to CLICK HERE TO READ MORE...

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