Touch Points Happen Online Too!

Writing by Nick Stamoulis

The probability of your audience or potential customer wanting to see you in multiple areas before they decide to make a purchase with your business is very likely. Touch points are more important now than they ever where in prior years of marketing on the web. Customers make strategic purchases now rather the purchases based on emotion or ranking. You have to be visible as a brand everywhere for your business to really have a strong grasp on your audience. Be Social - Tackling to the social space lets your audiences know that there is a person behind that brand. It lets them know that you are open for discussion and you are eager to build your community and not just be a “business” as funny CLICK HERE TO READ MORE...

Keyword Research Tips To Help You

Writing by Nick Stamoulis

Keyword research is probably one of the most important steps you will take when you start your on site optimization for your website. Keyword research when done right can have your website operating like a well oiled inbound marketing machine. When done incorrectly it could cause you to miss out on very valuable web traffic leading to a loss in sales and revenues. In this post, I will recommend several helpful tips that could help you research relevant keywords to optimize every page of your website, after you have written your content. Here are some keyword research tips to help you isolate only the cream of the crop keywords: 1. Thesaurus - A major point in keyword research is the ability to find a CLICK HERE TO READ MORE...

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SEOmoz – SEO Software Tools Product Review

Writing by Nick Stamoulis

It is no surprise that SEO and search engine marketing are a very important component in today’s marketing marketplace. Businesses who still feel the internet is a fad or search engine optimization is fool’s gold will simply not make it for the long haul. For those who might just not be ready to approach the space or are not sure exactly how to do it the right way SEOmoz PRO has a variety of training software programs and SEO tools for any size business owner. SEOmoz PRO is a highly regarded search marketing tool that is used by many large brands like Best Buy and Ebay. SEOmoz PRO even guarantees that you will increase your website rankings within 30 days of using CLICK HERE TO READ MORE...

Establish Your Website Goals

Writing by Nick Stamoulis

The internet space is crowded, very crowded so it really takes a great deal of energy and marketing for any business to stand out online. Don’t worry about what your competitors are doing or what someone else is trying to do on their website because their goals might be completely different from yours. Really focus on your ultimate business goal your website needs to achieve. Let’s take a look at some of the various website business goals: 1. Ecommerce: If your goal is an ecommerce website you need to focus on your products entirely. Don’t worry about being a community or pumping thousands of articles into your website simply worry about your visitors finding your products as simple as possible. Ecommerce websites require much more positive CLICK HERE TO READ MORE...

YouTube Marketing for Ecommerce

Writing by Nick Stamoulis

It is no shock that YouTube could bring some nice quality traffic to any website when utilized properly. Some like to get in front of a shaky camera and talk, some like to launch viral marketing campaigns and some like to catch humorous footage at the office. The truth is that there is no right or wrong approach for the most part. Just getting some video footage online will help you in some sort of way. Here are some ways you can tackle YouTube if you sell a product: Product Videos: Regardless of what you sell you shouldn’t have a problem of putting together a short 30 second clip of your product and using a relatively inexpensive editing software to spruce it up a bit and posting CLICK HERE TO READ MORE...

Being Realistic With SEO Is Step 1

Writing by Nick Stamoulis

I come across some crazy things sometimes in this industry and I wonder how and why sometimes people feel they deserve to be successful online after one month when other businesses have spent years putting in hard work to build up their brands in the online space. If you are getting involved in the internet marketing space you really need to be realistic with everything surrounding you online. I hear people say things like I want 500 quality links in the next 2 weeks. Or I need 1000 unique visitors daily fast. Seriously? Come on you need to be realistic. First of all why is it that you deserve these numbers? Have you put in the leg work in your industry to get these CLICK HERE TO READ MORE...

SEO Strategy Tips – Get it Right!

Writing by Nick Stamoulis

What does SEO mean to you or your business? To some it means simply putting together a series of inbound links that look like a science project and to others it looks like an online marketing business building plan aimed to actually brand and generate revenue, I think I would take the second approach. The right SEO strategy is not complicated but rather obvious to anyone that is wearing their entrepreneur pants. Here are some tips for putting together your ongoing SEO strategy: 1. Never go after links from irrelevant sources. This meaning that if you sell car tires a link on a baby product website is absolutely NEVER going to help your link building in any way. 2. Always be consistent. One thing you do not want is to CLICK HERE TO READ MORE...

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