Don’t Let SEO Frustrate You
I understand that for some of you this might be easier said than done but it is important to realize that SEO is often times a long term goal and it is important to pace yourself and be realistic with the goals of your website. There can be many reasons why things take a great deal of time to work for each website and it is important to understand all of them. Rick DeJarnette from Bing’s Webmaster blog has this to say: “The reasons for poor ranking are nearly as myriad as the number of sites on the Web. Your site may be competing against some very well established, well-designed sites in your industry niche. Your competitors may have published a ton of useful, expert content, or CLICK HERE TO READ MORE...
1&1 Web Hosting Product Review
Web hosting is a very important step when you are trying to get yourself or your business out online for everyone to see. If you pick the wrong web hosting company you could find yourself banging your head against a wall eventually. Your website could make its way onto a spammy server or the customer support might just not be there to help you along. 1and1 Web Hosting is an easy solution to all those problems. Take the guessing game out of trying to find the right web hosting company and go with a company that you know you can trust. 1&1 Web Hosting offers a variety of web hosting packages and platforms CLICK HERE TO READ MORE...
Build Links Through Social Media
For the first years when social media made it onto the playing field of marketing companies where not sure what to do with it, now if you avoid it you could face a serious downfall with your business. SEO and social media go hand-in-hand and has become a crucial ingredient to marketing any business. There are however distinct methods to the madness that can help your websites SEO over time. Contests: One of the goals of social media will be to have your audience push your message out through their channels by the form of retweets, Facebook like buttons and blog posts. That is when your efforts will really start to pay off how they should. When you can get an audience member writing a blog CLICK HERE TO READ MORE...
B2B SEO is a Different Animal
When you start to perform search engine marketing and optimization for your own business website you really have to figure out whether you are attempting to market a business to a B2B or B2C audience. A consumer audience could very well read their email at midnight and purchase something but not a business audience. Your SEO efforts are going to be quite different depending on which type of person you are trying to attract. Here are some key elements to look out for B2B SEO: SEO Demand Generation: For companies that are targeting other businesses in a niche industry, often times they need to target keywords naturally within their content and the rest of the on site optimziation for keywords that have little search volume. CLICK HERE TO READ MORE...
Beginners Tips for SEO
There really is no secret sauce when it comes to search engine optimization. There are however some important efforts that every new website owner or SEO beginner should be doing when it comes to getting their message out. Meta Tags: Every meta tag on your website should always be unique. I come across websites all the time where all the meta tag information is exactly the same throughout the entire website which is a very horrible approach. Keeping all your meta information unique on every page of your website is important in order to pull in different amounts of traffic. A successful product page is not going to have the same meta information as your home page. Keeping your meta information different will allow your website CLICK HERE TO READ MORE...
Think Big as a Small Business
If you look around you it is clear that every business should be doing “something” online to spread their word and message about what they do as a business. I’m not saying you have to become a guru in your industry over night but if you have a loss of business or need more and you don’t think like a big business it might be time to start. There is a reason why businesses out there have gotten as big as they are, they think like a big business. When you think like a big business you start to think outside the box a bit and things start to unravel. Search marketing has allowed smaller businesses to go head to head with large corporations through search. CLICK HERE TO READ MORE...
Save Your SEO with a 301 Redirect
Sometimes it is simply impossible for businesses to maintain their URL structure on their website redesign. It can be devastating for a business if they do not set up their URL structure correctly. A 301 redirect will attempt to pass some of that power from the old URL over to the new one. There are many ways you can do this depending on your site structure. What is a 301 Redirect? From the eyes of the search engine the “301” lets them know that a page has been moved to a new destination or URL. This allows your website to try and maintain some of that URL power without losing rankings that can sometimes happen when URL structures are changed. You will need access to your .htaccess CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
