Blog Posts to Read Week of October 28, 2010

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Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do!

Case Study: Dell Becomes a Socialprise
This blog post talks about Dell, and its ever evolving social media strategy, and how the entire company has adopted social media as a better way to do business.

Creativity, Innovation, Leadership and Market Disruption: Lessons From An Underdog
This post does a great job explaining three important factors that one can apply to their professional lives, including having clarity of purpose, maintaining creativity, and the importance of a support network behind you.

Pipping the Ace in Content Marketing
This post shows the importance of having a strategy in marketing your content instead of just “wasting bullets” or in our case, wasting efforts by diving in blindly.

iPad Marketing: Is it about Perception or Real Value? How Doctors, Automakers, Restaurants Use iPads?
This post brings up the newest craze, the iPad, and how various industries are incorporating use of the iPad into their daily lives. Is there real value in their use, or is it perception based? Read on for more!

14 Basic Blog Measurements
This post talks about 14 measurements that one can use to gain perspective on how well their blog is performing. These measurements can be used to gauge where to make changes to ensure your blog performs better as well.

Social Media Infographic – Are you a social media villain?
This is a clever infographic that outlines the “Social Media Villains” that you might run in on your blog. The interactions these types have on your blog can impede its success. This post outlines tactics for dealing with these “villains.”

Is Your Social Media Policy Smelly and Stale?
This post discusses the importance of keeping your corporate social media policy fresh by adjusting it periodically and making sure to communicate the changes to all involved – company wide, to ensure a cohesiveness in messages going out.

The Search for The Best Marketing Tools
This post discusses the importance of knowing what marketing tools will work best for your business, and how a plan of attack is the most important step in online marketing, without a plan, efforts can get confusing and execution will be less effective.

This is Why Social Media Rocks
This post isn’t from this week, but I found it to be an inspiring story. This story is proof that social media is very effective when a message is put out into the online space it can spread like wildfire and turn something negative into a positive.

These were the our favorite blog posts this week. Check back next week for more!