Ways to Play Nice With Google!
It is not in anyone’s best interest to ever want to challenge Google in any sort of way. Google is one of the largest and most powerful organizations in the world and you are much better off playing nice when it comes to marketing your business through search. With one push of a button Google can make your website disappear, so it is important to really play nice and follow the rules. Here are some ways to play nice with Google and your overall search engine optimization efforts: Follow the Google Webmaster Guidelines Google has a series of very strict guidelines in place when it comes to marketing any website that all website owners should be following if they want to stay on Google’s good side for the CLICK HERE TO READ MORE...
Stop Advertising in Your Phonebook; Spend Your Money Here Instead!
By now you have probably realized that having an ad in the local phonebook just isn’t worth the price anymore. With everything going digital and less people really wanting to fill up their cabinets with those big clunky phonebooks, more and more businesses are starting to shift their hard earned money into new directions other than the phonebook. Here are some of my favorite places to shift your advertising and marketing budget to: 1. Onsite SEO: If your website is relatively small in nature there is a good possibility that you could be spending your money to just have your website optimized rather than paying for an expensive phonebook ad. If your website is under 50 pages large the cost could be significantly lower than the price CLICK HERE TO READ MORE...
Blog Posts to Read for February 24, 2011
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! The 3 Phases Of Social Media Strategy This post includes 3 core ideas for an effective social media strategy. According to this blogger you need to build, connect, and promote when using social media. CLICK HERE TO READ MORE It is the structure of social networks that shapes influence… and the structure is changing This post examines the theory that the structure of a social network has more influence than the size of a group. CLICK HERE TO READ MORE “People Beside Themselves As CLICK HERE TO READ MORE...
Questions to Ask an SEO Professional
Not all search engine optimization companies and professionals are the same. The industry is jam packed with lots of companies and individuals performing a variety of search engine optimization activities but unfortunately, not all companies are considered equal. Here are some questions that you should ask an SEO professional before you hire them: Do you outsource your work? It is important to know where your work will be conducted and with whom when you pull the trigger with a company. Companies that outsource their work are not necessarily bad, but quality work and details are very important. Make sure that they can handle it. Will you reveal your SEO efforts? You should be able to clearly see what is happening from an SEO stand point with CLICK HERE TO READ MORE...
Is Social Media Replacing Traditional Communication?
You hear the social media verbiage everywhere you turn these days, but have you ever stopped to take a look at the serious impact social media marketing is making on our personal and business lives? Social media has increasingly moved in and replaced a variety of communication efforts and I think that it is not slowing down anytime soon. How does this affect your business? How could it affect your business in the future? Are your customers less likely to interact with you in the traditional sense now? Social media has made such a large impact on society that even the older generations that are typically reluctant to embrace anything tech related are starting to really support the process of social communication. Businesses that might have CLICK HERE TO READ MORE...
What’s New in SEO for February 22, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: An update to Google Social Search Google has made a few updates to its social search. Social search results will now be mixed throughout your results based on their relevance and Google has added notes for links that people have shared on Twitter or other sites. They are also giving the user more control over how they connect accounts. WHAT'S NEW THIS WEEK WITH YAHOO!: Live World Cup Cricket Action from Y! Search Yahoo! wants to provide its users with answers, not just links, and is doing just that with CLICK HERE TO READ MORE...
Questions to Ask Your New SEO Employees
With so many resumes and cover letters bouncing around in the search space right now it is going to be difficult to pick the right one. How do you know if that resume is not lying or if it is not completely fabricated? There are some ways you can pin point if the person you are speaking with is the right candidate to fill your search engine marketing position. Here are a few questions that come to my mind to ask your new SEO employees: Name me 2 or 3 internet marketing related blogs that you read. If someone truly comes from a strong internet marketing background they will most likely be able to answer at least a few internet marketing related blogs. Some of the industry related CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
