Video Lesson – Building a B2B Content Recycling Campaign
It’s not enough to just write great content, you have to promote it! Over time, well-written and quality content will get linked to, but it needs some help to get in front of your target audience. That is where content recycling comes into play. B2B content recycling is all about tweaking and promoting your content across a wide variety of platforms and various mediums.





The number of different systems/technologies to spread content is one of the hurdles I face. Learning how to use them (and not mess up), when to use them, their etiquette. I know I’ve stepped on my toes while learning, still do.