Nick Stamoulis to Train at SEO and Social Media Success Seminar

Writing by SEO Journal

Nick Stamoulis, President and Founder of Brick Marketing, will be speaking at the SEO and Social Media Success Online Seminar, presented by PPC Summit and the Internet Marketing Institute. He will join eight other SEO and social media experts to share his knowledge of SEO and provide techniques to monetize SEO and social media efforts. The seminar will be held July 12-21, 2011. Each one hour training class of the SEO and Social Media Success Online Seminar is devoted entirely to content and Q&A. The seminar will be held during six days in July, the 12th-14th and the 19th-21st. There are three sessions per day at 9AM PST/12PM EST, 11:30AM PST/2:30PM EST, and 2PM PST/5PM EST. The CLICK HERE TO READ MORE...

Content Components to Optimize for SEO – Video Lesson

Writing by Nick Stamoulis

Content needs to be optimized to help it rank well in the search engines. However, there is a very defined line between spamming and optimizing. While it is important to include appropriate keywords, stuffing those keywords not only detracts from the overall user-experience, it is also considered black hat and can result in a penalty. Components of your content to optimize include: titles, summaries, descriptions, linking and contact information. Watch this week's SEO video lesson here! For more SEO video tips and lessons from Nick Stamoulis, check out the Brick Marketing SEO video lesson archive . CLICK HERE TO READ MORE...

How to Optimize an Ecommerce Site

Writing by Nick Stamoulis

An ecommerce site could have thousands upon thousands of pages of products. Just look at the online shopping giant Amazon; they probably have millions of product pages. Ecommerce sites that only sell one kind of product (cameras, shoes, furniture, etc) might have fewer pages overall, but by no means is it a small amount. On-site optimization is the process of going through you site, page by page, and tweaking each page so it is more search engine friendly. Many e-commerce sites fail to fully optimize their site mostly because of how large they are, but it still has to be done. It takes a lot of time, but it is almost always worth the effort. Here are 3 ways you can better optimize your ecommerce site: Create CLICK HERE TO READ MORE...

What’s New in SEO for July 5, 2011

Writing by SEO Journal

We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Introducing the Google+ project: Real-life sharing, rethought for the web Google aims to fix the awkward and broken ways of online sharing with its new project, Google+. Google+ includes four components, +Circles, +Sparks, +Hangouts, and +Mobile. WHAT'S NEW THIS WEEK WITH YAHOO: New Yahoo! Clues Launches Yahoo! Clues is a free service that gives you fun and engaging ways to explore what users are searching for on Yahoo!, offering a “behind the scenes” look into popular search trends. WHAT'S NEW THIS WEEK WITH BING: Bing Maps Unveils Exclusive High Res Imagery with Global Ortho CLICK HERE TO READ MORE...

Effective Social Media Marketing Programs

Writing by Nick Stamoulis

Like it or not, social media is here to stay. Facebook has over 600 million users worldwide; Twitter claims to have over 200 million and LinkedIn hit 100 million users back in March. Long before Facebook and Bing joined forces in May, both Google and Bing were incorporating social signals into their search results. Social profiles can rank in the search engines, increasing your online brand presence; trending topics on Twitter on complied in the RealTime results section of Google, Bing now shows you which of your friends have “liked” a link and more. There is no denying that social media will have a lasting effect on search marketing and SEO. But just because social media seems to be heralded as the second coming, it is CLICK HERE TO READ MORE...

Video Marketing Content Ideas

Writing by Nick Stamoulis

Video marketing is a great extension of content marketing. Videos let you get your words off a static page and turn them into a new and engaging way to connect with your consumers. The best videos are short (anywhere from 30 seconds to a few minutes) and focus on one main point. People are only willing to give you so much of their time and attention, so you video has to deliver from the get-go. Great video marketing doesn’t require a Hollywood budget and film crew; you can create great content with your computer’s webcam or a small portable camera and a tripod (or helpful coworker). The hardest part with video marketing, much like content marketing in general, is coming up with informative and interesting CLICK HERE TO READ MORE...

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