Don’t Let Your SEO Go to the Side
For all intensive purposes, the US space program is done and over. After 135 missions over 30 years, the last shuttle launched and landed this past July. Some blame the program’s slow demise on cost, others site lack of interest from both the public and corporations who could have helped shoulder the expenses. Whatever the reason, it seems like the US is done with “the final frontier.” Sometimes your SEO might feel a little bit like a space mission. You’re heading off into the unknown, not sure what you’re going to find, how long it is going to take to get there or if it’ll prove worth it in the end. Don’t let your SEO stop and go to the side like the space CLICK HERE TO READ MORE...
Industry Associations Provide Links and Credibility – SEO Video Lesson
If you belong to an industry association (especially for B2B companies), make sure you are getting real value from your membership! Aside from a link, an industry association's site is a great place to publish articles or guest blog posts. Being associated with reputable industry associations can also lend more credibility to your site, which can be very useful for newer sites. Watch this week's SEO video tip from Nick Stamoulis here! For more SEO video tips and lessons from Nick Stamoulis, check out the Brick Marketing SEO video lesson archive . CLICK HERE TO READ MORE...
Why You Need to Listen to Your Social Network
When it comes to social media marketing, one of the few “must-dos” is to actually listen to your network. Social media is a conversation, not a soap box for your brand. No one wants to be talked at, whether it is in a face-to-face conversation or an online one. Social networking has taught your customers that they have a voice and a right for their opinions to be heard, and they are expecting you to listen. But paying attention to what your network is (or isn’t) saying shouldn’t be important to you just because SEO and social media consultants tell you it should be. If you actually listen to your social connections and take what they say to heart, you’ll find you will better understand CLICK HERE TO READ MORE...
What’s New in SEO for August 30, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: New snippets for list pages Google has rolled out snippet (the few lines of text that appear under every search result) improvements for pages that contain lists. Results will now reflect the structure of the page. WHAT'S NEW THIS WEEK WITH YAHOO: Yahoo! Search Trends: Natural Disasters Due to the recent east coast earthquake and Hurricane Irene, searches for natural disaster related information are way up. WHAT'S NEW THIS WEEK WITH BING: Introducing the “We’re In” app from Bing Bing has announced the release of the “We’re In” app for Windows CLICK HERE TO READ MORE...
Don’t Rely on One Source of Traffic
White hat SEO dictates that you take a blended approach to your link building. A diverse and consistent link building campaign demonstrates to the search engines your commitment to branding your site and building your online presence. It is important to make sure that your site isn’t flagged for trying to spam or “cheat” the algorithm in order to artificially boost your own ranking. But that isn’t the only reason it is important to diversify your link building. A diverse link building portfolio means you will always have a viable source of traffic I’ve read several blog posts recommending that site owners do away with their sites entirely, and shift all their focus to social networking sites. After all, that is where your customers are! CLICK HERE TO READ MORE...
On Site SEO Tip: Weigh Time vs. Return
SEO best practice dictates that a full-optimized site means every single page of that site (from homepage to individual product/service pages to the About Us page) has been properly optimized for SEO. This includes conducting keyword research, possibly rewriting the content, writing Meta tags and descriptions, customizing the URL, developing an internal linking structure and more. A smaller site could easily spend 40 hours or more optimizing itself. But what about a large site with 1,000, 10,000 or more pages? It could take months before a large site is full optimized. So what is a site owner to do? In an ideal world, a large site owner would optimize every pageof their 3,000 page site and launch them all at once. But unless you have a CLICK HERE TO READ MORE...
9 Tips for Hiring a Local SEO Firm
Since the Internet is “everywhere” you don’t have to hire the SEO firm down the street if you don’t want to. As long as they are US-based, feel free to work with the best SEO firm for you, even if they are in a different time zone. However, if you want to have that face-to-face interaction that comes with working with a local SEO firm, here are a few things to keep in mind: 1. Respect someone’s time If you’re just shopping around, stick to the phone. You’ll be able to get all the information you want in an hour long (maybe even less) phone call. Most small, local SEO firms don’t have the manpower to spend all day chasing down leads that aren’t seriously looking to CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
