Website Marketing Should Focus On Your Website!
On more than one occasion I have come across a marketing blog post claiming that businesses should just do away with their company sites and turn their social networking profiles into final destination of all their website marketing efforts. For the record, I 100% disagree with this (and it’s not just because I am an SEO professional). While social media may be at the core of how we connect, communicate and grow online, a social profile cannot replace the value of a well optimized website. Your website has to remain the central hub of your website marketing. Social media marketing is a powerful and useful tool when handled appropriately. It allows you to connect with your customers on a personal level and stay connected with them CLICK HERE TO READ MORE...
3 Common Link Building Mistakes
After optimizing your site for both visitors and the search engines (visitors first!), you have to create a diverse portfolio of one-way, incoming links to your site to help drive targeted traffic through. That’s where link building comes in. It may seem like a relatively simple process, but it is incredibly important that you take a strictly white hat approach to your link building. This means no link exchanges, link farms, cloaked text, spamming blogs and so forth. But did you know you could still be mishandling your link building campaign, even if you are avoiding any black hat tactics? Here are 3 common link building mistakes 1. Only going after one keyword People don’t search for the same thing in the same way. Are they CLICK HERE TO READ MORE...
3 Tips for Starting Your Social Media Marketing
If you are still “testing the waters” when it comes to social media marketing, you are behind the times. Social media marketing has matured passed the trial-and-error phase and has become a critical component of any online marketing campaign. Some web marketing experts have even said they would be willing to give up their website over their social profiles if they had to choose (not something I would recommend doing, for the record). The point is that just about everyone knows they need to get a social media marketing campaign under way, but many are still a little fuzzy on the hard details. Here are 3 tips to better manage your social media marketing campaign: 1. Create bios first Every social network, big or small, lets users create CLICK HERE TO READ MORE...
Blog Posts to Read for August 11, 2011
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! What Do You Primarily Use Google Plus For? This post includes the result of a Facebook poll asking the blog author’s connections what they use Google+ for. CLICK HERE TO READ MORE The Social Media Showdown: Google+ Beating LinkedIn, Closing In On Twitter, Facebook Google+ is worth the effort from a marketer’s perspective because it is already beating LinkedIn in driving traffic and is quickly closing in on Twitter and Facebook. CLICK HERE TO READ MORE No More Excuses! Pick Two: Money, Time, or Results. This post discusses CLICK HERE TO READ MORE...
SEO Video Lesson -Tips for Launching a Social Media Marketing Campaign
If you are looking to develop a social media marketing strategy, here are a few essential tips to help you get off on the right foot. Just like any other marketing tactic, social media marketing requires a solid strategy to help you get the most value from your time and effort. This will ensure you branding and messaging stays consistent throughout. Watch this week's SEO video lesson from Nick Stamoulis! For more SEO video tips and lessons from Nick Stamoulis, check out the Brick Marketing SEO video lesson archive . CLICK HERE TO READ MORE...
Industry Specific SEO Consultants Not Needed
SEO is an undeniably important part of any site’s online marketing efforts. But not every site owner or webmaster feels comfortable enough to handle SEO by themselves. If they don’t have anyone in-house they can turn to, many will look to bring in an SEO firm or SEO consultant to handle to job. If you are such a site owner, don’t be afraid to do the same. A reputable, white hat SEO firm or consultant is going to do everything in their power (and within the guidelines of the search engines) to help your site succeed online. However, you do not need to hire an SEO consultant that specializes in your industry! If, while you’re researching SEO services providers, you find a company that you feel CLICK HERE TO READ MORE...
What’s New in SEO for August 9, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Get to your answer quicker with Instant Pages Google’s Instant Pages uses prerendering technology which helps you skip the extra seconds spent waiting for a page to load and get the answers you’re looking for faster. WHAT'S NEW THIS WEEK WITH YAHOO: Yahoo! Search BOSS Adds Blog Search Yahoo!’s custom blog index provides users with a wealth of data such as the provider, the author, date of post and in some cases, contextually relevant terms associated with the article. WHAT'S NEW THIS WEEK WITH BING: Mall Maps and Map Search come to Bing for CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
