What’s New in SEO for September 20, 2011

Writing by Nick Stamoulis

We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Hide sites from anywhere in the world In March Google introduced the option to block sites from search results. Now, sites can be blocked on most Google domains anywhere in the world. WHAT'S NEW THIS WEEK WITH YAHOO: Site Explorer transition to Bing Webmaster Tools Yahoo! has been making great progress in transitioning organic search results to the Microsoft search platform in various markets and webmasters should be using Bing Webmaster Tools to ensure that their websites get high quality search traffic from Yahoo! WHAT'S NEW THIS WEEK WITH BING: CLICK HERE TO READ MORE...

Register Today for the Digital East Conference

Writing by Nick Stamoulis

Brick Marketing is a proud sponsor of the second annual Digital East conference , held in Tysons Corner, Virginia on September 28th-29th, 2011. Brick Marketing President Nick Stamoulis says, “Brick Marketing is very proud to be sponsoring the Digital East conference this year. It’s a great conference with a lot of information to be had by attendees. There is something for everyone to learn and take back to their office on Monday morning.” The conference was designed to promote forward thinking and thought leadership on digital topics. Digital East supports digitally-oriented activity, innovation, and economic development of the mid-Atlantic region. Attendees at the Digital East conference are often responsible for influencing the direction of their organization’s strategy, marketing and technology CLICK HERE TO READ MORE...

Are You a Lazy Marketer?

Writing by Nick Stamoulis

We are all a little guilty of taking the easy way out sometimes. Maybe we didn’t have the time or energy to give it our all or maybe we thought we could get away with doing the minimum for a while. Whether it was your personal or professional life, just about everyone has taken a few shortcuts here and there. However, if you’ve take the “good enough” approach with your marketing (either for your own business or on behalf of clients), you’re going to end up doing more harm than good. Here are 4 common “lazy marketing” tactics you want to avoid: Automated Phone Calls You know the phone call I’m talking about. (I probably get an average of 2-3 a day!) You answer the phone and CLICK HERE TO READ MORE...

Register Today for the MarketingSherpa Boston B2B Summit 2011

Writing by Nick Stamoulis

Attention all Boston-area B2B marketers! There is still time to register for the 2011 Boston B2B Summit. The event will be hosted at The Westin Waltham Boston Hotel from September 26th-28th. The program will feature 4 tactical training sessions, 5 attendee activities and expert panels The revamped B2B Summit is taking a more hands-on approach to B2B marketing than ever before. Go beyond just hearing about great B2B marketing ideas and learn how implement proven strategies for your own business immediately! You'll expand your own B2B knowledge and expertise with hands-on-training, panel discussions and workshops from Dr. Flint McGlaughlin, Brian Carroll, Jeffrey Rice and Jen Doyle from the MECLABS team, as well as more than 20 other B2B marketing experts. Whether you’re looking for CLICK HERE TO READ MORE...

Does Outbound Link Building Help Your Site?

Writing by Nick Stamoulis

When most SEO companies/experts/guides talk about link building, they are referring to the ongoing practice of developing links on 3rd party sites that point back towards your site. The goal is to create as many quality, diverse inbound links as possible to boost your trust factor in the eyes of the search engines. But off-site link building isn’t the only thing a site owner should be thinking about when they start their SEO campaign. You also have to decide on what kind of outbound links you want to create. Some SEO professionals recommend keeping outbound links to a minimum to maintain site integrity; others say it’s a great way to build relationships with other sites. Here are a few of the pros and cons of outbound CLICK HERE TO READ MORE...

Don’t Wait Until You Get Burned to See the Value of White Hat SEO!

Writing by Nick Stamoulis

It’s happened to me dozens of times, and it will probably happen a dozen times more. I’ll be pitching a potential client who I think is a good fit, only to have them go with another SEO company that is offering the same services for the low, low price of $99.99 a month! I understand that companies in any industry will try to underbid each other in order to win a client (especially when the economy is as unstable as it is right now), but if I’ve learned anything in my 12+ years as an SEO consultant, it’s that you get what you pay for. More often than not, if you come across an SEO company promising everything under the sun for an unbelievable price, they CLICK HERE TO READ MORE...

Blog Posts to Read for September 15, 2011

Writing by SEO Journal

Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! How Google + (Plus) Can Grow Your Online Business This post states that experts who have reviewed Google+ report that they found it to be more compelling and engaging than Facebook. CLICK HERE TO READ MORE Making your website more social (it’s not all that hard) This post provides 8 ways to “bring your website up to social snuff”. CLICK HERE TO READ MORE Skate to where the puck will be, not to where it's been You don’t want to bother going to where the social media action CLICK HERE TO READ MORE...

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